{"id":2734,"date":"2022-03-01T16:55:23","date_gmt":"2022-03-01T08:55:23","guid":{"rendered":"https:\/\/eastdigi.com\/?page_id=2734"},"modified":"2022-03-01T18:02:00","modified_gmt":"2022-03-01T10:02:00","slug":"shopify-seo","status":"publish","type":"page","link":"https:\/\/eastdigi.com\/shopify-seo\/","title":{"rendered":"Shopify SEO \u7ec8\u6781\u6307\u5357"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_class=&#8221;container&#8221;][vc_column][vc_column_text]<\/p>\n<h2>\u7b80\u4ecb<\/h2>\n<p>\u5728\u77ed\u77ed\u51e0\u5e74\u5185\uff0cShopify \u5df2\u6210\u4e3a\u9886\u5148\u7684\u5728\u7ebf\u8d2d\u7269\u5e73\u53f0\u3002 \u5b83\u5df2\u7ecf\u6210\u4e3a\u4e00\u79cd\u9664\u4e9a\u9a6c\u900a\u4e4b\u5916\uff0c\u5e2e\u52a9\u5168\u7403\u5927\u5c0f\u96f6\u552e\u5546\u4ee5\u6700\u5c0f\u7684\u52aa\u529b\u6210\u529f\u5730\u7ecf\u8425\u5728\u7ebf\u5546\u5e97\u3002 \u5c3d\u7ba1 Shopify \u8ba9\u4e00\u5207\u53d8\u5f97\u7b80\u5355\uff0c\u4f46\u60a8\u4ecd\u53ef\u4ee5\u505a\u5f88\u591a\u4e8b\u60c5\u6765\u6539\u5584\u5728\u7ebf\u5546\u5e97\u7684 SEO\u3002 \u5728\u6b64 Shopify SEO \u7ec8\u6781\u6307\u5357\u4e2d\uff0c\u6211\u4eec\u5c06\u901a\u8fc7\u4e3a\u60a8\u63d0\u4f9b\u5927\u91cf\u63d0\u793a\u548c\u6280\u5de7\u6765\u5e2e\u52a9\u60a8\u8d70\u4e0a\u6b63\u786e\u7684\u9053\u8def\u3002 \u6b64\u5916\uff0c\u6211\u4eec\u8fd8\u5c06\u544a\u8bc9\u60a8 Shopify \u7684\u6700\u4f73 SEO \u5e94\u7528\u7a0b\u5e8f\u662f\u4ec0\u4e48\u2014\u2014\u6211\u4eec\u4e3a\u60a8\u51c6\u5907\u4e86 Shopify SEO \u6e05\u5355\uff01<\/p>\n<p>\u81ea\u4e9a\u9a6c\u900a\u6210\u7acb\u4e4b\u521d\uff0c\u7535\u5b50\u5546\u52a1\u5c31\u4e00\u76f4\u5728\u6380\u8d77\u4e00\u573a\u98ce\u66b4\u3002 \u6bcf\u5e74\uff0c\u8d8a\u6765\u8d8a\u591a\u7684\u4eba\u5f00\u59cb\u770b\u5230\u7f51\u4e0a\u8d2d\u7269\u7684\u4ef7\u503c\u3002 \u6bcf\u5929\uff0c\u90fd\u4f1a\u51fa\u73b0\u65b0\u7684\u5728\u7ebf\u5546\u5e97\u548c\u5728\u7ebf\u8d2d\u7269\u89e3\u51b3\u65b9\u6848\u3002 2020 \u5e74\uff0c\u6211\u4eec\u7531\u4e8e2019\u51a0\u72b6\u75c5\u6bd2\u75be\u75c5\u7684\u66b4\u98ce\u96ea\uff0c\u2014\u2014\u7a81\u7136\u95f4\uff0c\u6bcf\u4e2a\u4eba\u90fd\u88ab\u8feb\u5728\u7ebf\u8d2d\u4e70\u3002 \u800c\u4e14\u8fd9\u79cd\u8d8b\u52bf\u4e0d\u4f1a\u5f88\u5feb\u6d88\u5931\u3002 \u5bf9\u8bb8\u591a\u4eba\u6765\u8bf4\uff0c\u8d2d\u4e70\u884c\u4e3a\u7684\u8fd9\u4e9b\u53d8\u5316\u662f\u6c38\u4e45\u6027\u7684\u3002<\/p>\n<p>\u770b\u770b\u9ea6\u80af\u9521\u7684\u8fd9\u5f20\u56fe\u8868\uff0c\u5b83\u663e\u793a\u4e86\u7535\u5b50\u5546\u52a1\u6e17\u900f\u7387\u7684\u98de\u8dc3\uff1a<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/ecommerce-penetration-us-mckinsey.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2735\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/ecommerce-penetration-us-mckinsey.jpg\" alt=\"\" width=\"1200\" height=\"783\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/ecommerce-penetration-us-mckinsey.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/ecommerce-penetration-us-mckinsey-300x196.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/ecommerce-penetration-us-mckinsey-768x501.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p>Shopify \u662f\u5728\u7ebf\u8d2d\u7269\u8fc5\u901f\u5d1b\u8d77\u4e2d\u6700\u660e\u663e\u7684\u6210\u529f\u4e4b\u4e00\u3002 \u901a\u8fc7\u4ee5\u4e0b\u9488\u5bf9 Shopify \u7684 SEO \u6280\u5de7\uff0c\u60a8\u4e5f\u53ef\u4ee5\u4ece\u8fd9\u79cd\u589e\u957f\u4e2d\u53d7\u76ca\u3002<\/p>\n<h2>\u4ec0\u4e48\u662f Shopify\uff1f<\/h2>\n<p>Shopify \u662f\u4e00\u79cd\u5728\u7ebf\u5de5\u5177\uff0c\u53ef\u5e2e\u52a9\u60a8\u8f7b\u677e\u5efa\u7acb\u548c\u7ef4\u62a4\u5728\u7ebf\u5546\u5e97\u3002\u5b83\u662f\u4e00\u4e2a\u6258\u7ba1\u5e73\u53f0\uff0c\u8fd9\u610f\u5473\u7740\u8be5\u8f6f\u4ef6\u6258\u7ba1\u5728\u4ed6\u4eec\u7684\u670d\u52a1\u5668\u4e0a\uff0c\u56e0\u6b64\u60a8\u4e0d\u9700\u8981\u5355\u72ec\u7684\u6258\u7ba1\u3002 Shopify \u5c06\u4e3a\u60a8\u5904\u7406\u6240\u6709\u8fd9\u4e9b\u3002\u60a8\u53ea\u9700\u8ba2\u9605\u5373\u53ef\u4f7f\u7528\u5b83\u6765\u5efa\u7acb\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u3002\u76ee\u524d\uff0cShopify \u6709\u51e0\u4e2a\u8ba1\u5212\uff1a<\/p>\n<ul>\n<li>Shopify \u57fa\u7840\u65b9\u6848\u8d77\u4ef7\u662f\u6bcf\u6708 29 \u7f8e\u5143\u3002<\/li>\n<li>Shopify \u6807\u51c6\u65b9\u6848\u662f\u6bcf\u6708 79 \u7f8e\u5143\u3002<\/li>\n<li>Shopify \u9ad8\u7ea7\u65b9\u6848\u662f \u6bcf\u6708299 \u7f8e\u5143\u3002<\/li>\n<li>\u6b64\u5916\uff0c\u8fd8\u6709\u4f01\u4e1a\u7ea7 Shopify Plus \u65b9\u6848\u3002<\/li>\n<\/ul>\n<p>\u5404\u4e2a\u65b9\u6848\u4e4b\u95f4\u7684\u5dee\u5f02\u4e3b\u8981\u5305\u62ec\u6709\u66f4\u591a\u7684\u9009\u62e9\u6216\u5bf9\u5404\u79cd\u8d39\u7528\u7684\u4e0d\u540c\u6298\u6263\u3002\u4f8b\u5982\uff0c\u60a8\u5c06\u83b7\u5f97\u66f4\u597d\u7684\u8fd0\u8d39\u548c\u66f4\u4f4e\u7684\u652f\u4ed8\u6210\u672c\u3002\u60a8\u53ef\u4ee5\u5728\u56fd\u9645\u9500\u552e\u90e8\u5206\u627e\u5230\u6700\u5927\u7684\u4e0d\u540c\uff1a\u53ea\u6709\u66f4\u9ad8\u7684\u8ba1\u5212\u624d\u80fd\u8ba9\u60a8\u8bbe\u7f6e\u56fd\u9645\u57df\u540d\u5e76\u8ba9\u60a8\u4e3a\u8fd9\u4e9b\u56fd\u5bb6\/\u5730\u533a\u8bbe\u7f6e\u7279\u5b9a\u5b9a\u4ef7\u3002\u6b64\u5916\uff0c\u57fa\u672c\u65b9\u6848\u4e0d\u9644\u5e26\u62a5\u544a\u9009\u9879\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-homepage.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2736\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-homepage.jpg\" alt=\"\" width=\"1200\" height=\"668\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-homepage.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-homepage-300x167.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-homepage-768x428.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h2>\u4ec0\u4e48\u662f Shopify \u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff1f<\/h2>\n<p>\u867d\u7136 Shopify \u53ef\u4ee5\u5e2e\u52a9\u60a8\u4ece\u4e00\u5f00\u59cb\u5c31\u6b63\u786e\u8bbe\u7f6e\u6240\u6709\u5185\u5bb9\uff0c\u4f46\u5728\u8003\u8651 SEO \u65f6\u9700\u8981\u6ce8\u610f\u4e00\u4e9b\u4e8b\u9879\u3002 \u4e0e\u6240\u6709\u5185\u5bb9\u7ba1\u7406\u7cfb\u7edf\u4e00\u6837\uff0c\u60a8\u9700\u8981\u4f18\u5316\u60a8\u7684\u5546\u5e97\uff0c\u4ee5\u786e\u4fdd\u5b83\u5728\u5ba2\u6237\u548c\u641c\u7d22\u5f15\u64ce\u4e2d\u8868\u73b0\u826f\u597d\u3002<\/p>\n<p>\u4f7f\u7528 Shopify SEO\uff0c\u60a8\u6b63\u5728\u5efa\u7acb\u4e00\u5bb6\u6280\u672f\u5b8c\u5584\u7684\u5546\u5e97\uff0c\u5e76\u6839\u636e\u6f5c\u5728\u5ba2\u6237\u7684\u9700\u6c42\u8fdb\u884c\u8c03\u6574\u3002 \u60a8\u5c06\u4f7f\u7528 Shopify SEO \u7684\u65b9\u5f0f\u6765\u6784\u5efa\u6bd4\u7ade\u4e89\u5bf9\u624b\u6b63\u5728\u505a\u7684\u66f4\u597d\u7684\u89e3\u51b3\u65b9\u6848\u3002 \u60a8\u901a\u8fc7\u7814\u7a76\u6765\u627e\u51fa\u5ba2\u6237\u9700\u8981\u4ec0\u4e48\uff0c\u5e76\u4f7f\u7528\u9ad8\u8d28\u91cf\u5185\u5bb9\u7684\u529b\u91cf\u6765\u5438\u5f15\u4eba\u4eec\u3002 Shopify SEO \u6280\u5de7\u8fd8\u4e0e\u60a8\u5728\u5176\u4ed6\u5730\u65b9\uff08\u5305\u62ec\u5728\u7ebf\u548c\u79bb\u7ebf\uff09\u8425\u9500\u60a8\u7684\u5546\u5e97\u6240\u505a\u7684\u4e8b\u60c5\u6709\u5173\u3002 \u5728 Yoast\uff0c\u6211\u4eec\u5b9e\u884c\u6574\u4f53 SEO\uff0c\u6211\u4eec\u5efa\u8bae\u60a8\u4e5f\u8fd9\u6837\u505a\u2014\u2014\u8fd9\u662f\u83b7\u5f97\u53ef\u6301\u7eed\u7ed3\u679c\u7684\u552f\u4e00\u9014\u5f84\u3002<\/p>\n<h3>Shopify \u662f\u5426\u6709\u826f\u597d\u7684 SEO\uff1f<\/h3>\n<p>Shopify \u786e\u4fdd\u60a8\u5feb\u901f\u8bbe\u7f6e\u5546\u5e97\uff0c\u5e76\u4e14\u5ba2\u6237\u548c\u641c\u7d22\u5f15\u64ce\u53ef\u4ee5\u8bbf\u95ee\u5b83\u3002 Shopify \u5df2\u7ecf\u5177\u6709\u4e00\u4e9b\u57fa\u672c\u7684 SEO \u529f\u80fd\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528 SEO \u5e94\u7528\u7a0b\u5e8f\uff08\u4f8b\u5982 Yoast SEO for Shopify\uff09\u6765\u5b8c\u6210\u8bb8\u591a\u5176\u4ed6\u4efb\u52a1\u3002\u5f53\u7136\uff0c\u8fd9\u662f\u4e00\u4e2a\u5c01\u95ed\u7684\u5e73\u53f0\uff0c\u60a8\u5bf9 SEO \u7684\u63a7\u5236\u4ec5\u9650\u4e8e Shopify \u7684\u5f00\u53d1\u4eba\u5458\u5141\u8bb8\u7684\u8303\u56f4\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u60a8\u5fc5\u987b\u4f7f\u7528\u5185\u7f6e\u7684 URL \u7ed3\u6784\u548c\u7cfb\u7edf\u6765\u7ba1\u7406\u6240\u8c13\u7684\u96c6\u5408\u4e2d\u7684\u4ea7\u54c1\uff0c\u4f46\u8fd9\u4e9b\u53ef\u80fd\u4e0d\u662f\u6700\u4f73\u7684\uff0c\u5e76\u4e14\u53ef\u80fd\u5bfc\u81f4\u91cd\u590d\u5185\u5bb9\u95ee\u9898\u3002\u5728\u672c\u6307\u5357\u7684\u5176\u4f59\u90e8\u5206\uff0c\u6211\u4eec\u5c06\u4ecb\u7ecd\u60a8\u9700\u8981\u6db5\u76d6\u7684 SEO \u57fa\u7840\u77e5\u8bc6\u4ee5\u53ca Shopify \u7684 Shopify \u548c Yoast SEO \u5982\u4f55\u4e3a\u60a8\u63d0\u4f9b\u5e2e\u52a9\u3002<\/p>\n<h3>Shopify \u6700\u5927\u7684 SEO \u95ee\u9898\u662f\u4ec0\u4e48\uff1f<\/h3>\n<p>Shopify \u662f\u76ee\u524d\u6700\u597d\u7684\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u4e4b\u4e00\u3002\u5b83\u53ef\u4ee5\u5f88\u597d\u5730\u5b8c\u6210\u5927\u591a\u6570\u4e8b\u60c5\uff0c\u5e76\u4e14\u7ecf\u8fc7\u4e00\u4e9b\u5fae\u8c03\u548c\u5173\u6ce8\uff0c\u5b83\u662f\u5efa\u7acb\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u7684\u53ef\u9760\u5e73\u53f0\u3002<\/p>\n<p>Shopify \u7684\u5927\u591a\u6570 SEO \u95ee\u9898\u6e90\u4e8e\u5176\u5bf9\u4e0d\u540c\u4ea7\u54c1\u53ca\u5176\u53d8\u4f53\u7684\u5904\u7406\u3002 Shopify \u4ea7\u54c1\u53ef\u4ee5\u5b58\u5728\u4e8e\u60a8\u5728\u7ebf\u5546\u5e97\u7684\u591a\u4e2a\u4f4d\u7f6e\/URL \u4e2d\uff0c\u8fd9\u53ef\u80fd\u4f1a\u4f7f\u641c\u7d22\u5f15\u64ce\u611f\u5230\u56f0\u60d1\u3002\u5e78\u8fd0\u7684\u662f\uff0cShopify \u6dfb\u52a0\u4e86\u89c4\u8303 URL \u4ee5\u5411\u641c\u7d22\u5f15\u64ce\u8868\u660e \/products\/ \u90e8\u5206\u4e2d\u7684 URL \u662f\u89c4\u8303 URL\u3002\u4e0d\u5e78\u7684\u662f\uff0c\u60a8\u5bf9\u6b64\u65e0\u80fd\u4e3a\u529b\uff0c\u4f46\u8bf7\u6ce8\u610f\u5176\u5c40\u9650\u6027\u3002<\/p>\n<p>\u4eba\u4eec\u9047\u5230\u7684\u53e6\u4e00\u4ef6\u4e8b\u662f Shopify \u4e25\u683c\u7684 URL \u7ed3\u6784\u3002\u5b83\u4f7f\u7528\u57fa\u4e8e\u5b50\u6587\u4ef6\u5939\u7684\u7cfb\u7edf\uff0c\u8fd9\u4f1a\u4ea7\u751f\u4e0d\u5fc5\u8981\u7684\u957f URL\u3002\u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u5728 example.com\/contact\/ \u4e0a\u7684\u5e38\u89c4\u7f51\u7ad9\u4e0a\u627e\u5230\u8054\u7cfb\u9875\u9762\uff0c\u4f46\u5728 Shopify \u5546\u5e97\u4e2d\uff0c\u59cb\u7ec8\u662f example.com\/pages\/contact\u3002\u4e0d\u5e78\u7684\u662f\uff0c\u60a8\u5bf9\u6b64\u65e0\u80fd\u4e3a\u529b\u3002<\/p>\n<p>Shopify \u6b63\u5728\u542c\u53d6\u5176\u793e\u533a\u7684\u610f\u89c1\uff0c\u5e76\u5df2\u5f00\u59cb\u63a8\u51fa\u591a\u9879\u6539\u8fdb\uff0c\u4f7f\u5176\u4f5c\u4e3a\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u66f4\u5177\u5438\u5f15\u529b\u3002\u8ba9\u6211\u4eec\u5e0c\u671b\u4ed6\u4eec\u80fd\u4fdd\u6301\u4e13\u6ce8\u5e76\u5e2e\u52a9\u60a8\u5728\u5546\u5e97\u4e2d\u83b7\u5f97\u6700\u4f73\u7ed3\u679c\u3002\u4e0e\u6b64\u540c\u65f6\uff0cShopify SEO \u5e94\u7528\u7a0b\u5e8f\uff08\u4f8b\u5982 Shopify \u7684 Yoast SEO\uff09\u4ee5\u53ca\u60a8\u73b0\u5728\u6b63\u5728\u9605\u8bfb\u7684\u7ec8\u6781\u6307\u5357\u4e2d\u7684\u63d0\u793a\u548c\u6e05\u5355\u6709\u52a9\u4e8e\u7f13\u89e3\u5404\u79cd\u95ee\u9898\u3002<\/p>\n<h3>Shopify \u6700\u597d\u7684 SEO \u5e94\u7528\u7a0b\u5e8f\u662f\u4ec0\u4e48\uff1f<\/h3>\n<p>Shopify \u662f\u53ef\u6269\u5c55\u7684\uff0c\u60a8\u53ef\u4ee5\u4ece\u5e7f\u6cdb\u7684\u5e94\u7528\u7a0b\u5e8f\u4e2d\u8fdb\u884c\u9009\u62e9\uff0c\u4ee5\u5e2e\u52a9\u60a8\u6539\u5584\u60a8\u7684\u5546\u5e97\u3002\u6709\u4e00\u4e9b\u5e94\u7528\u7a0b\u5e8f\u53ef\u4ee5\u5e2e\u52a9\u60a8\u8fd0\u9001\u4ea7\u54c1\u3001\u8bbe\u8ba1\u5546\u5e97\u548c\u63d0\u4f9b\u5ba2\u6237\u670d\u52a1\u3002\u592a\u591a\u7684\u9009\u62e9\uff01\u5f53\u7136\uff0c\u8fd8\u6709\u4e00\u4e9b SEO \u5e94\u7528\u7a0b\u5e8f\u9700\u8981\u6ce8\u610f\u3002<\/p>\n<p>\u4e00\u4e9b\u5e94\u7528\u7a0b\u5e8f\u53ef\u4ee5\u5e2e\u52a9\u60a8\u4f18\u5316\u56fe\u50cf\uff0c\u5176\u4ed6\u5e94\u7528\u7a0b\u5e8f\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5904\u7406 Schema \u7ed3\u6784\u5316\u6570\u636e\uff0c\u5e76\u4e14\u8fd8\u6709\u591a\u5408\u4e00\u7684 SEO \u5957\u4ef6\u3002\u6700\u597d\u7684\uff1f\u6211\u4eec\u6709\u70b9\u504f\u89c1\uff0c\u4f46\u6211\u4eec\u8ba4\u4e3a Shopify \u7684 Yoast SEO \u662f\u5728\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa\u7684\u3002<\/p>\n<h4>Shopify \u7684 Yoast SEO\uff1a\u60a8\u7684 Shopify SEO \u4e13\u5bb6<\/h4>\n<p>\u5341\u591a\u5e74\u6765\uff0cWordPress \u7c89\u4e1d\u4e00\u76f4\u559c\u6b22\u4f7f\u7528 Yoast SEO\u2014\u2014\u5b83\u662f\u6700\u53d7\u6b22\u8fce\u7684 SEO \u63d2\u4ef6\u662f\u6709\u539f\u56e0\u7684\uff01 Yoast SEO \u662f\u7531 SEO \u4e13\u5bb6\u4e3a SEO \u4e13\u5bb6\u63d0\u4f9b\u7684\u3002\u4f46\u6211\u4eec\u5e76\u6ca1\u6709\u53ea\u4e3a\u4e13\u5bb6\u505a\u8fd9\u4ef6\u4e8b\u3002\u6211\u4eec\u8ba9\u6240\u6709\u4eba\u90fd\u53ef\u4ee5\u8bbf\u95ee SEO\uff0c\u4ee5\u4fbf\u4f7f\u7528 WordPress \u7684\u6bcf\u4e2a\u4eba\u90fd\u53ef\u4ee5\u4f7f\u7528 Yoast SEO \u5e76\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u83b7\u5f97\u516c\u5e73\u7684\u673a\u4f1a\u3002\u8d85\u8fc7 1200 \u4e07\u4e2a\u7f51\u7ad9\u4fe1\u4efb Yoast SEO\uff0c\u6211\u4eec\u7684 WordPress \u5e94\u7528\u7a0b\u5e8f\u5728 wordpress.org \u4e0a\u6709\u8d85\u8fc7 25,000 \u6761\u4e94\u661f\u7ea7\u8bc4\u8bba\u3002\u73b0\u5728\uff0cYoast SEO \u6765\u5230 Shopify\u2014\u2014\u51c6\u5907\u5e2e\u52a9\u5e97\u4e3b\u4ece\u4ed6\u4eec\u7684\u5546\u5e97\u4e2d\u83b7\u5f97\u66f4\u591a\u6536\u76ca\u3002<\/p>\n<p>Shopify \u7684 Yoast SEO \u4e0d\u4ec5\u53ef\u4ee5\u5e2e\u52a9\u5e97\u4e3b\u5728\u6280\u672f\u4e0a\u6539\u8fdb\u4ed6\u4eec\u7684\u7f51\u7ad9\uff0c\u800c\u4e14\u8fd8\u5e26\u6709\u9ad8\u7ea7 SEO \u548c\u53ef\u8bfb\u6027\u5206\u6790\u3002\u8be5\u5e94\u7528\u7a0b\u5e8f\u5c06\u901a\u8fc7\u63d0\u51fa\u6539\u8fdb\u5efa\u8bae\u6765\u5e2e\u52a9\u60a8\u589e\u5f3a\u4ea7\u54c1\u9875\u9762\u63cf\u8ff0\u3002\u8fd9\u4e9b\u5efa\u8bae\u53ef\u5e2e\u52a9\u60a8\u505a\u51fa\u6700\u4f73\u4ea7\u54c1\u63cf\u8ff0\u3002<\/p>\n<p>\u6b64\u5916\uff0c\u8fd9\u4e9b\u5206\u6790\u4e5f\u9002\u7528\u4e8e\u60a8\u7684 Shopify \u535a\u5ba2\u3002\u5185\u5bb9\u8425\u9500\u5728\u8ba9\u60a8\u7684\u5546\u5e97\u5728 Google \u4e0a\u53d7\u5230\u5173\u6ce8\u65b9\u9762\u53d1\u6325\u7740\u91cd\u8981\u4f5c\u7528\u3002 Shopify \u5e94\u7528\u7a0b\u5e8f\u7684 Yoast SEO \u53ef\u5e2e\u52a9\u60a8\u7f16\u5199\u9ad8\u8d28\u91cf\u3001\u6613\u8bfb\u7684\u5185\u5bb9\uff0c\u4ece\u800c\u5f15\u8d77\u6f5c\u5728\u5ba2\u6237\u7684\u5171\u9e23\u3002<\/p>\n<p>\u5f53\u7136\uff0c\u8fd9\u5e76\u4e0d\u662f SEO \u5e94\u7528\u7a0b\u5e8f\u7684\u5168\u90e8\u529f\u80fd\u3002\u8bf7\u52a1\u5fc5\u67e5\u770b\u9002\u7528\u4e8e Shopify \u7684 Yoast SEO \u7684\u4ea7\u54c1\u9875\u9762\u6216 Shopify SEO \u5e94\u7528\u5546\u5e97\u5217\u8868\u4ee5\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u3002\u9664\u4e86\u5e94\u7528\u7a0b\u5e8f\u4e4b\u5916\uff0c\u6211\u4eec\u7684 SEO \u5185\u5bb9\u8fd8\u4e3a\u60a8\u63d0\u4f9b\u5145\u5206\u5229\u7528 Shopify SEO \u6240\u9700\u7684\u6240\u6709\u77e5\u8bc6\u3001\u63d0\u793a\u548c\u6280\u5de7\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-product-descriptions.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2737\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-product-descriptions.jpg\" alt=\"\" width=\"1200\" height=\"645\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-product-descriptions.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-product-descriptions-300x161.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-product-descriptions-768x413.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h2>Shopify \u7684 SEO \u57fa\u7840\u77e5\u8bc6<\/h2>\n<p>Shopify \u662f\u4e00\u4e2a\u5f88\u597d\u7684\u5e73\u53f0\u6765\u6258\u7ba1\u60a8\u7684\u5728\u7ebf\u5546\u5e97\uff0c\u4f46\u60a8\u53ef\u4ee5\u505a\u5f88\u591a\u4e8b\u60c5\u6765\u8ba9\u5b83\u8868\u73b0\u5f97\u66f4\u597d\u3002 SEO \u53ef\u4ee5\u5e2e\u52a9\u60a8\u7684\u5546\u5e97\u5728 Google \u548c\u5176\u4ed6\u5e73\u53f0\u4e0a\u53d7\u5230\u5173\u6ce8\uff0c\u540c\u65f6\u4f7f\u5176\u5bf9\u6f5c\u5728\u5ba2\u6237\u66f4\u5177\u5438\u5f15\u529b\u3002\u5728\u8fd9\u4efd Shopify SEO \u7ec8\u6781\u6307\u5357\u4e2d\uff0c\u6211\u4eec\u5c06\u4e3a\u60a8\u63d0\u4f9b\u5927\u91cf\u63d0\u793a\u548c\u6e05\u5355\uff0c\u4ee5\u4f7f\u60a8\u7684\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u53d6\u5f97\u6210\u529f\uff01<\/p>\n<h3>\u5b9a\u4e49\u4f60\u662f\u8c01\uff0c\u4f60\u4ee3\u8868\u4ec0\u4e48<\/h3>\n<p>\u8981\u5f00\u59cb\uff0c\u6211\u4eec\u9700\u8981\u60a8\u8003\u8651\u81ea\u5df1\u662f\u8c01\u3002\u4e3a\u4ec0\u4e48\u60a8\u7684\u4e1a\u52a1\u5b58\u5728\uff0c\u4e3a\u4ec0\u4e48\u9700\u8981\u4eba\u4eec\u8bbf\u95ee\u60a8\u7684\u5546\u5e97\u5e76\u8d2d\u4e70\u60a8\u7684\u4ea7\u54c1\uff1f\u662f\u4ec0\u4e48\u8ba9\u4f60\u5728\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa\uff1f\u5982\u679c\u6bcf\u4e2a\u4eba\u90fd\u9500\u552e\u76f8\u540c\u7684\u4ea7\u54c1\uff0c\u90a3\u4e48\u4eba\u4eec\u6765\u627e\u4f60\u7684\u7b2c\u4e00\u5927\u7406\u7531\u662f\u4ec0\u4e48\uff1f<\/p>\n<p>\u4e3a\u60a8\u7684\u5546\u5e97\u5b9a\u4e49\u4f7f\u547d\u3002\u4efb\u52a1\u662f\u4e00\u79cd\u6709\u6548\u7684\u65b9\u5f0f\u6765\u8868\u8fbe\u4f60\u7684\u60f3\u6cd5\u3002\u5b83\u63d0\u4f9b\u4e86\u4e00\u6761\u7ebf\uff0c\u60a8\u53ef\u4ee5\u5c06\u5176\u4e0e\u60a8\u7684\u4ef7\u503c\u89c2\u548c\u539f\u5219\u8054\u7cfb\u8d77\u6765\u3002\u60a8\u53ef\u4ee5\u5c06\u60a8\u7684\u4f7f\u547d\u7528\u4f5c\u5728\u7ebf\u5546\u5e97\u7684 SEO \u548c\u8425\u9500\u7b56\u7565\u7684\u8f93\u5165\u3002\u6211\u4eec\u6709\u4e00\u7bc7\u6587\u7ae0\u51c6\u786e\u89e3\u91ca\u4e86\u60a8\u9700\u8981\u505a\u4ec0\u4e48\u6765\u5b9a\u4e49\u4e00\u4e2a\u597d\u7684\u4efb\u52a1\u4ee5\u53ca\u5982\u4f55\u5904\u7406\u5b83\u3002<\/p>\n<h3>\u4ece\u60a8\u5546\u5e97\u7684\u5173\u952e\u5b57\u7814\u7a76\u5f00\u59cb<\/h3>\n<p>Shopify \u5546\u5e97\u7684 SEO \u5fc5\u987b\u4ece\u5173\u952e\u5b57\u7814\u7a76\u5f00\u59cb\u3002\u5173\u952e\u5b57\u7814\u7a76\u662f\u60a8\u751f\u6210\u60a8\u5e0c\u671b\u627e\u5230\u60a8\u7684\u4ea7\u54c1\u3001\u670d\u52a1\u6216\u5546\u5e97\u7684\u672f\u8bed\u5217\u8868\u7684\u8fc7\u7a0b\u3002\u8fdb\u884c\u5173\u952e\u5b57\u7814\u7a76\u5c06\u4f7f\u60a8\u6df1\u5165\u4e86\u89e3\u60a8\u7684\u53d7\u4f17\u3001\u4ed6\u4eec\u4f7f\u7528\u54ea\u4e9b\u8bcd\u3001\u4ed6\u4eec\u559c\u6b22\u7684\u89e3\u51b3\u65b9\u6848\u4ee5\u53ca\u4ed6\u4eec\u7684\u884c\u4e3a\u65b9\u5f0f\u3002\u505a\u5f97\u597d\uff0c\u60a8\u5c31\u53ef\u4ee5\u7acb\u5373\u4e3a\u60a8\u7684 Shopify \u7f51\u7ad9\u586b\u5199 SEO \u7b56\u7565\u3002<\/p>\n<p>\u6709\u5404\u79cd\u5de5\u5177\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5feb\u901f\u83b7\u5f97\u8fd9\u4e9b\u89c1\u89e3\u3002\u60a8\u53ef\u4ee5\u4f7f\u7528 Google Trends\u3001Answer the Public \u6216\u66f4\u4e13\u4e1a\u7684\u5de5\u5177\uff0c\u4f8b\u5982 Ahrefs \u548c Semrush\u3002\u8fdb\u884c\u6df1\u5165\u7814\u7a76\u5e76\u627e\u51fa\u6700\u5e38\u7528\u7684\u672f\u8bed\u3002\u627e\u51fa\u4eba\u4eec\u901a\u5e38\u641c\u7d22\u7684\u5185\u5bb9\uff0c\u4ee5\u53ca\u54ea\u4e9b\u77ed\u8bed\u5177\u6709\u60a8\u53ef\u80fd\u7784\u51c6\u7684\u641c\u7d22\u91cf\u3002\u8bf7\u8bb0\u4f4f\uff0c\u4ec5\u9488\u5bf9\u6700\u6d41\u884c\u7684\u6838\u5fc3\u8bcd\u53ef\u80fd\u6ca1\u6709\u6700\u6709\u610f\u4e49 &#8211; \u5c1d\u8bd5\u9488\u5bf9\u4ecd\u7136\u5438\u5f15\u6d41\u91cf\u7684\u66f4\u591a\u957f\u5c3e\u5173\u952e\u8bcd\u3002<\/p>\n<p>\u60a8\u8fd8\u5e94\u8be5\u67e5\u770b\u56f4\u7ed5\u60a8\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u4e0d\u540c\u641c\u7d22\u610f\u56fe\u3002\u6ca1\u6709\u4eba\u4f1a\u5728\u4e0b\u4e00\u79d2\u4ece\u4e0d\u9700\u8981\u4e1c\u897f\u5230\u8d2d\u4e70\u5b83\u3002\u4e70\u5bb6\u65c5\u7a0b\u7ecf\u5386\u4e86\u8bb8\u591a\u6b65\u9aa4\u3002\u60a8\u9700\u8981\u4e3a\u8fd9\u4e9b\u6b65\u9aa4\u63d0\u4f9b\u5185\u5bb9\u3002<\/p>\n<h3>\u770b\u770b\u7ade\u4e89\u5bf9\u624b\u5728\u505a\u4ec0\u4e48<\/h3>\n<p>\u5728\u8fdb\u884c\u5173\u952e\u5b57\u7814\u7a76\u65f6\uff0c\u60a8\u8fd8\u9700\u8981\u4e86\u89e3\u60a8\u7684\u7ade\u4e89\u5bf9\u624b\u5728\u505a\u4ec0\u4e48\u3002\u5728\u4f60\u80fd\u60f3\u8c61\u7684\u6bcf\u4e00\u4e2a\u5229\u57fa\u5e02\u573a\u90fd\u6709\u5927\u91cf\u7684\u7ade\u4e89\u5bf9\u624b\u5728\u8fd0\u4f5c\u3002\u6bcf\u5f53\u60a8\u8003\u8651\u8fdb\u5165\u5e02\u573a\u6216\u6269\u5927\u60a8\u7684\u5e02\u573a\u4efd\u989d\u65f6\uff0c\u60a8\u90fd\u9700\u8981\u5173\u6ce8\u7ade\u4e89\u5bf9\u624b\u3002\u4ed6\u4eec\u662f\u8c01\uff1f\u4ed6\u4eec\u4ee3\u8868\u4ec0\u4e48\uff1f\u4ed6\u4eec\u7684\u4ea7\u54c1\u662f\u4ec0\u4e48\uff1f\u4ed6\u4eec\u7684\u4ef7\u683c\uff1f\u670d\u52a1\uff1f\u4ed6\u4eec\u5982\u4f55\u8c08\u8bba\u4ea7\u54c1\uff1f\u4ed6\u4eec\u7684\u76ee\u6807\u662f\u8c01\uff1f\u4ed6\u4eec\u8fd9\u6837\u505a\u7684\u6761\u4ef6\u662f\u4ec0\u4e48\uff1f<\/p>\n<p>\u67e5\u770b\u60a8\u7684\u7ade\u4e89\u5bf9\u624b\u53ef\u4ee5\u8ba9\u60a8\u4e86\u89e3\u8981\u51fb\u8d25\u7684\u4eba\u3002\u60a8\u53ef\u80fd\u4f1a\u5728\u4ed6\u4eec\u7684\u5546\u5e97\u6216\u7b56\u7565\u4e2d\u53d1\u73b0\u60a8\u53ef\u80fd\u4f1a\u5229\u7528\u7684\u5f31\u70b9\u3002\u6216\u8005\uff0c\u60a8\u53ef\u4ee5\u627e\u5230\u53ef\u4ee5\u6fc0\u53d1\u60a8\u5de5\u4f5c\u7075\u611f\u7684\u4e1c\u897f\u3002\u4ed4\u7ec6\u67e5\u770b\u5b83\u4eec\u7684\u5185\u5bb9\uff1b\u4ed6\u4eec\u662f\u5426\u5199\u5f97\u5f88\u900f\u5f7b\u5e76\u5177\u6709\u6709\u5173\u4ea7\u54c1\u7684\u4e13\u4e1a\u77e5\u8bc6\uff1f\u90a3\u662f\u4f60\u53ef\u4ee5\u6539\u8fdb\u7684\u5730\u65b9\u5417\uff1f<\/p>\n<h3>\u64b0\u5199\u72ec\u7279\u4e14\u9ad8\u8d28\u91cf\u7684\u4ea7\u54c1\u63cf\u8ff0<\/h3>\n<p>\u4e0e\u4ea7\u54c1\u6444\u5f71\u4e00\u8d77\uff0c\u4ea7\u54c1\u63cf\u8ff0\u662f\u60a8\u5728\u7ebf\u5546\u5e97\u7684\u751f\u547d\u548c\u8840\u6db2\u3002\u901a\u8fc7\u826f\u597d\u7684\u4ea7\u54c1\u63cf\u8ff0\uff0c\u5ba2\u6237\u53ef\u4ee5\u5728\u6ca1\u6709\u4ea7\u54c1\u7684\u60c5\u51b5\u4e0b\u5bf9\u4ea7\u54c1\u4ea7\u751f\u826f\u597d\u7684\u611f\u89c9\u3002\u95ee\u9898\u662f\u8bb8\u591a\u5728\u7ebf\u5546\u5e97\u90fd\u4f9d\u8d56\u5236\u9020\u5546\u5411\u5546\u5e97\u63d0\u4f9b\u7684\u63cf\u8ff0\u3002\u60a8\u53ef\u80fd\u4f1a\u731c\u5230\u8fd9\u610f\u5473\u7740\u4ec0\u4e48\uff1b\u76f8\u540c\u7684\u63cf\u8ff0\u5728\u7f51\u7edc\u4e0a\u4e71\u6254\u5783\u573e\uff0c\u5bfc\u81f4\u91cd\u590d\u7684\u5185\u5bb9\u95ee\u9898\u3002<\/p>\n<p>\u7f16\u5199\u4ea7\u54c1\u63cf\u8ff0\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5efa\u7acb\u4e0e\u6d88\u8d39\u8005\u7684\u4fe1\u4efb\u3002\u7528\u4f60\u81ea\u5df1\u7684\u8bdd\u8868\u8fbe\u4f60\u7684\u5185\u5bb9\u4f1a\u8ba9\u4f60\u66f4\u52a0\u72ec\u7279\uff0c\u8ba9\u4f60\u5728\u4eba\u7fa4\u4e2d\u8131\u9896\u800c\u51fa\u3002\u5bf9\u4ea7\u54c1\u8fdb\u884c\u4e00\u4e9b\u5173\u952e\u5b57\u7814\u7a76\uff0c\u4ee5\u627e\u51fa\u60a8\u7684\u6d88\u8d39\u8005\u4f7f\u7528\u54ea\u4e9b\u672f\u8bed\u3002\u5728\u60a8\u7684\u63cf\u8ff0\u4e2d\u4f7f\u7528\u8fd9\u4e9b\u672f\u8bed\uff0c\u5e76\u4ece\u4e2d\u5236\u4f5c\u51fa\u5f15\u4eba\u6ce8\u76ee\u7684\u5185\u5bb9\u3002\u7ed3\u5408\u5236\u9020\u5546\u7684\u8be6\u7ec6\u4fe1\u606f\uff0c\u4f8b\u5982 SKU \u548c\u4ea7\u54c1\u540d\u79f0\uff0c\u4f46\u4e0d\u8981\u4f9d\u8d56\u5b83\u4eec\u7684\u63cf\u8ff0\u3002<\/p>\n<p>\u59cb\u7ec8\u5c1d\u8bd5\u5c06\u60a8\u7684\u4ea7\u54c1\u63cf\u8ff0\u4e3a\u6d88\u8d39\u8005\u53ef\u80fd\u9047\u5230\u7684\u95ee\u9898\u7684\u89e3\u51b3\u65b9\u6848\u3002\u6211\u4eec\u6709\u66f4\u591a\u5173\u4e8e\u5982\u4f55\u5728\u4e00\u822c\u60c5\u51b5\u4e0b\u6539\u8fdb\u5728\u7ebf\u5546\u5e97\u4e2d\u7684\u4ea7\u54c1\u63cf\u8ff0\u7684\u63d0\u793a\uff0c\u6b64\u5916\uff0c\u6211\u4eec\u8fd8\u6709\u4e00\u7bc7\u5173\u4e8e\u5982\u4f55\u505a\u5230\u8fd9\u4e00\u70b9\u7684\u6587\u7ae0\uff0c\u7279\u522b\u662f\u5728 Shopify \u4e2d\u3002<\/p>\n<p>\u5e2e\u52a9\u60a8\u6539\u8fdb\u4ea7\u54c1\u63cf\u8ff0\u662f Yoast SEO for Shopify \u7684\u7a81\u51fa\u529f\u80fd\u4e4b\u4e00\u3002\u8be5\u5e94\u7528\u7a0b\u5e8f\u5728\u7f16\u5199\u63cf\u8ff0\u548c\u63d0\u793a\u65f6\u4e3a\u60a8\u63d0\u4f9b\u5efa\u8bae\uff0c\u4ee5\u5e2e\u52a9\u60a8\u63d0\u9ad8\u53ef\u8bfb\u6027\u548c SEO\u3002<\/p>\n<h3>\u7f16\u5199\u51fa\u8272\u7684\u6807\u9898\u548c\u5143\u63cf\u8ff0<\/h3>\n<p>\u6b63\u5982\u60a8\u7684\u4ea7\u54c1\u63cf\u8ff0\u5e94\u8be5\u5f88\u68d2\u4e00\u6837\uff0c\u60a8\u7684\u6807\u9898\u548c\u5143\u63cf\u8ff0\u4e5f\u5e94\u8be5\u662f\u53f2\u8bd7\u822c\u7684\u3002 \u6807\u9898\u548c\u5143\u63cf\u8ff0\u662f\u60a8\u53ef\u4ee5\u4e13\u6ce8\u4e8e\u6539\u8fdb Shopify SEO \u7684\u91cd\u8981\u65b9\u9762\u3002 \u7b56\u7565\u6027\u5730\u4f7f\u7528\u60a8\u7684\u5173\u952e\u5b57\uff0c\u5e76\u786e\u4fdd\u7f16\u5199\u4e00\u4e9b\u5438\u5f15\u6d88\u8d39\u8005\u60f3\u8981\u70b9\u51fb\u7684\u5185\u5bb9\u3002<\/p>\n<p>Shopify \u6839\u636e\u7b80\u5355\u7684\u6a21\u677f\u81ea\u52a8\u4e3a\u60a8\u751f\u6210\u6807\u9898\u548c\u5143\u63cf\u8ff0\u3002 \u60a8\u53ef\u4ee5\u7f16\u8f91\u4ea7\u54c1\u7684\u6807\u9898\u548c\u5143\u63cf\u8ff0\u3001\u535a\u5ba2\u6587\u7ae0\u3001\u9875\u9762\u3001\u96c6\u5408\u548c\u4e00\u822c\u7f51\u7ad9\u8bbe\u7f6e\u3002 \u53ea\u9700\u8f6c\u5230\u7279\u5b9a\u9875\u9762\u5e76\u5728 Shopify \u4e2d\u6253\u5f00\u641c\u7d22\u5f15\u64ce\u5217\u8868\u9884\u89c8\u3002 \u5728\u8fd9\u91cc\uff0c\u60a8\u53ef\u4ee5\u4e3a\u641c\u7d22\u7ed3\u679c\u9875\u9762\u6dfb\u52a0\u6807\u9898\u548c\u5143\u63cf\u8ff0\u3002 \u8fd9\u4e9b\u4e0e\u5e38\u89c4\u6807\u9898\u548c\u63cf\u8ff0\u4e0d\u540c\uff0c\u56e0\u4e3a\u5b83\u4eec\u4e13\u95e8\u7528\u4e8e\u641c\u7d22\u7ed3\u679c\u3002 \u56e0\u6b64\uff0c\u60a8\u53ef\u80fd\u4f1a\u5728\u5546\u5e97\u4e2d\u770b\u5230\u67d0\u4e2a\u6807\u9898\uff0c\u7136\u540e\u9009\u62e9\u5176\u4ed6\u5185\u5bb9\u5728\u641c\u7d22\u7ed3\u679c\u9875\u9762\u4e2d\u663e\u793a\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-search-engine-preview.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2738\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-search-engine-preview.jpg\" alt=\"\" width=\"1200\" height=\"1078\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-search-engine-preview.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-search-engine-preview-300x270.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-search-engine-preview-1140x1024.jpg 1140w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-search-engine-preview-768x690.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p>\u60a8\u53ef\u4ee5\u5728 Shopify \u4e2d\u7f16\u8f91\u8fd9\u4e9b\u5185\u5bb9\uff0c\u4f46 Shopify \u7684 Yoast SEO \u4f7f\u6b64\u8fc7\u7a0b\u53d8\u5f97\u66f4\u52a0\u5bb9\u6613\u3002 \u8fd9\u4e2a SEO \u5e94\u7528\u7a0b\u5e8f\u5177\u6709\u4ee4\u4eba\u96be\u4ee5\u7f6e\u4fe1\u7684\u53d8\u91cf\u529f\u80fd\u3002 \u591a\u4e8f\u4e86\u53d8\u91cf\uff0c\u60a8\u53ef\u4ee5\u6839\u636e\u60a8\u7684\u8bbe\u7f6e\u81ea\u52a8\u751f\u6210\u90e8\u5206\u6807\u9898\u548c\u5143\u63cf\u8ff0\u3002 \u5f53\u7136\uff0c\u81ea\u5df1\u7f16\u5199\u603b\u662f\u66f4\u597d\uff0c\u4f46\u8fd9\u53ef\u4ee5\u8ba9\u60a8\u81ea\u52a8\u5316\u5176\u4e2d\u7684\u67d0\u4e9b\u90e8\u5206\u3002 \u5f53\u60a8\u6709\u5f88\u591a\u4ea7\u54c1\u65f6\uff0c\u8fd9\u4f1a\u5f88\u6709\u5e2e\u52a9\u3002<\/p>\n<h3>\u5982\u4f55\u5728 Shopify \u4e2d\u521b\u5efa\u5bf9 SEO \u53cb\u597d\u7684 URL<\/h3>\n<p>\u5bf9 SEO \u53cb\u597d\u7684 URL \u662f\u6613\u4e8e\u9605\u8bfb\u3001\u76f8\u5bf9\u8f83\u77ed\u4e14\u4e00\u81f4\u7684 URL\u3002 \u4e0d\u5e78\u7684\u662f\uff0cShopify \u6709\u70b9\u4e0d\u7075\u6d3b\uff0c\u5e76\u4e14\u6ca1\u6709\u592a\u5927\u7684\u56de\u65cb\u4f59\u5730\u6765\u6539\u8fdb\u60a8\u7684 URL \u7ed3\u6784\u3002 \u5982\u679c\u60a8\u9500\u552e\u4e11\u964b\u7684\u5723\u8bde\u6bdb\u8863\uff0c\u60a8\u7684 Shopify \u6536\u85cf URL \u5982\u4e0b\u6240\u793a\uff1a<\/p>\n<p><code>https:\/\/example.com\/collections\/ugly-christmas-sweaters<\/code><\/p>\n<p>\u60a8\u53ef\u4ee5\u5728\u6b64\u8bbe\u7f6e\u4e2d\u66f4\u6539\u7684\u552f\u4e00\u5185\u5bb9\u662f\u6700\u540e\u4e00\u90e8\u5206\u3002\u8bb8\u591a\u4eba\u8ba4\u4e3a\u5e94\u8be5\u6709\u529e\u6cd5\u8ba9 Shopify \u5bf9\u5176\u4f59\u90e8\u5206\u7ed9\u4e88\u66f4\u591a\u63a7\u5236\u3002<\/p>\n<h3>\u4f7f\u7528\u5185\u90e8\u94fe\u63a5\u548c\u6b63\u786e\u5bfc\u822a\u4fee\u590d\u60a8\u7684\u7f51\u7ad9\u7ed3\u6784<\/h3>\n<p>\u6539\u5584 Shopify SEO \u7684\u6700\u6709\u6548\u6280\u5de7\u4e4b\u4e00\u662f\u5fae\u8c03\u60a8\u7684\u7f51\u7ad9\u7ed3\u6784\u548c\u5bfc\u822a\u3002\u60a8\u7684\u7f51\u7ad9\u8d8a\u5408\u4e4e\u903b\u8f91\uff0c\u5ba2\u6237\u548c Google \u7b49\u641c\u7d22\u5f15\u64ce\u5c31\u53ef\u4ee5\u66f4\u597d\u3001\u66f4\u8f7b\u677e\u5730\u6d4f\u89c8\u5b83\u5e76\u627e\u5230\u4ed6\u4eec\u9700\u8981\u7684\u5185\u5bb9\u3002<\/p>\n<p>\u60a8\u7684\u7f51\u7ad9\u7ed3\u6784\u5e94\u8be5\u9075\u5faa\u903b\u8f91\u8def\u5f84\uff0c\u5e76\u4e14 Shopify \u4e2d\u7684\u6536\u96c6\u7cfb\u7edf\u5e94\u8be5\u662f\u6709\u610f\u4e49\u7684\u3002\u628a\u4e8b\u60c5\u7b80\u5355\u5316\u3002\u60a8\u53ef\u4ee5\u5c06\u96c6\u5408\u89c6\u4e3a\u7c7b\u522b\uff0c\u56e0\u6b64\u4f7f\u7528\u96c6\u5408\u6765\u907f\u514d\u5ba2\u6237\u5728\u7406\u89e3\u60a8\u7684\u7f51\u7ad9\u65f6\u9047\u5230\u56f0\u96be\u3002\u5982\u679c\u4ed6\u4eec\u4e0d\u5fc5\u8d39\u529b\u5730\u901a\u8fc7\u4e00\u767e\u4e07\u79cd\u4ea7\u54c1\u6765\u627e\u5230\u4ed6\u4eec\u9700\u8981\u7684\u4e1c\u897f\uff0c\u90a3\u4e5f\u5f88\u597d\u3002\u786e\u4fdd\u4e5f\u4e3a\u6536\u85cf\u6982\u89c8\u9875\u9762\u63d0\u4f9b\u4ed6\u4eec\u9700\u8981\u7684\u7231\u3002\u81f3\u5c11\uff0c\u7ed9\u8fd9\u4e9b\u9002\u5f53\u7684\u63cf\u8ff0\u3002<\/p>\n<p>\u5185\u90e8\u94fe\u63a5\u53ef\u5e2e\u52a9\u60a8\u4e3a\u6700\u5173\u952e\u7684\u9875\u9762\u8d4b\u4e88\u9002\u5f53\u7684\u6743\u91cd\u3002\u901a\u8fc7\u4ece\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u7684\u5404\u4e2a\u90e8\u5206\u94fe\u63a5\u5230\u60a8\u7684\u4ea7\u54c1\u9875\u9762\uff0c\u60a8\u5411\u641c\u7d22\u5f15\u64ce\u53d1\u51fa\u4fe1\u53f7\uff0c\u8fd9\u4e9b\u9875\u9762\u5f88\u91cd\u8981\u3002\u4f7f\u7528\u9002\u5f53\u7684\u951a\u6587\u672c\uff0c\u60a8\u53ef\u4ee5\u8bc6\u522b\u76ee\u7684\u5730\u5e76\u7528\u6587\u5b57\u544a\u8bc9\u641c\u7d22\u5f15\u64ce\u5bf9\u8be5\u94fe\u63a5\u7684\u671f\u671b\u3002\u6240\u6709\u8fd9\u4e9b\u90fd\u6709\u52a9\u4e8e\u641c\u7d22\u5f15\u64ce\u4e86\u89e3\u60a8\u7684\u7f51\u7ad9\u3002<\/p>\n<p>\u5bf9\u4e8e\u60a8\u7684\u5bfc\u822a\uff0c\u60a8\u5e94\u8be5\u4f7f\u5176\u5c3d\u53ef\u80fd\u7b80\u5355\u3002\u4f7f\u7528\u53ef\u8bc6\u522b\u7684\u672f\u8bed\u548c\u76ee\u7684\u5730\uff0c\u56e0\u4e3a\u60a8\u7684\u83dc\u5355\u5e94\u63cf\u8ff0\u70b9\u51fb\u5c06\u5bfc\u81f4\u7684\u4f4d\u7f6e\u3002\u8054\u7cfb\u6211\u4eec\u7684\u610f\u4e49\u8fdc\u4e0d\u6b62 Touch base\uff01\uff0c\u5bf9\u5427\uff1f<\/p>\n<p>\u60a8\u6700\u91cd\u8981\u7684\u9875\u9762\u5e94\u8be5\u51fa\u73b0\u5728\u60a8\u7684\u5bfc\u822a\u4e2d\u3002\u867d\u7136\u7528\u4e8e\u5bfc\u822a\u5230\u60a8\u7f51\u7ad9\u4e0a\u6240\u6709\u9875\u9762\u7684\u53e4\u8001\u7684\u4e09\u51fb\u89c4\u5219\u5728\u5f88\u4e45\u4ee5\u524d\u5c31\u88ab\u63ed\u7a7f\u4e86\uff0c\u4f46\u8981\u8ba9\u4e00\u5207\u90fd\u89e6\u624b\u53ef\u53ca\uff0c\u8fd8\u6709\u5f88\u591a\u8bdd\u8981\u8bf4\u3002\u60a8\u6700\u91cd\u8981\u7684\u9875\u9762\u5e94\u8be5\u65e0\u9700\u6316\u6398\u5373\u53ef\u8bbf\u95ee\u3002<\/p>\n<h3>\u4f7f\u7528 XML \u7ad9\u70b9\u5730\u56fe\u4f7f\u4ea7\u54c1\u6613\u4e8e\u67e5\u627e<\/h3>\n<p>XML \u7ad9\u70b9\u5730\u56fe\u5c31\u50cf\u4e00\u5f20\u5730\u56fe\uff0c\u8be6\u7ec6\u8bf4\u660e\u4e86\u901a\u5f80\u7f51\u7ad9\u4e0d\u540c\u90e8\u5206\u7684\u6240\u6709\u8def\u7ebf\u3002 \u641c\u7d22\u5f15\u64ce\u4f7f\u7528\u7ad9\u70b9\u5730\u56fe\u6765\u53d1\u73b0\u65b0\u7684\u548c\u66f4\u65b0\u7684\u5185\u5bb9\u3002 \u8fd9\u4e5f\u9002\u7528\u4e8e\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u3002 Shopify \u5c06\u6839\u636e\u60a8\u7684\u7ad9\u70b9\u7ed3\u6784\u81ea\u52a8\u751f\u6210 XML \u7ad9\u70b9\u5730\u56fe\u3002 \u5728\u60a8\u7684 Shopify XML \u7ad9\u70b9\u5730\u56fe\u4e2d\uff0c\u60a8\u4f1a\u627e\u5230\u4ea7\u54c1\u9875\u9762\u3001\u4ea7\u54c1\u7cfb\u5217\u3001\u535a\u5ba2\u6587\u7ae0\u548c\u9875\u9762\u3002<\/p>\n<p>\u60a8\u53ef\u4ee5\u5728\u4ee5\u4e0b URL \u627e\u5230\u60a8\u7684\u7ad9\u70b9\u5730\u56fe\uff0c\u5f53\u7136 example.com \u662f\u60a8\u7684\u57df\uff1a<\/p>\n<p><code>https:\/\/example.com\/sitemap.xml<\/code><\/p>\n<p>XML \u7ad9\u70b9\u5730\u56fe\u6709 50.000 \u4e2a URL \u7684\u9650\u5236\u3002 \u7531\u4e8e\u8bb8\u591a\u7ad9\u70b9\u7684\u529f\u80fd\u8fdc\u4e0d\u6b62\u8fd9\u4e9b\uff0c\u56e0\u6b64\u5b83\u4eec\u5c06\u751f\u6210 URL \u8f83\u5c11\u7684\u5b50\u7ad9\u70b9\u5730\u56fe\u3002 \u4f8b\u5982\uff0cShopify \u7ad9\u70b9\u5730\u56fe\u6700\u591a\u53ef\u4ee5\u5305\u542b 5.000 \u4e2a URL\uff0c\u4e4b\u540e\u5e73\u53f0\u4f1a\u5c06\u8fd9\u4e9b URL \u5206\u89e3\u6210\u66f4\u5c0f\u7684\u90e8\u5206\u3002 \u8fd9\u8fd8\u5177\u6709\u52a0\u5feb\u8fd9\u4e9b\u7ad9\u70b9\u5730\u56fe\u52a0\u8f7d\u65f6\u95f4\u7684\u989d\u5916\u597d\u5904\u3002<\/p>\n<p>\u5728\u67d0\u79cd\u7a0b\u5ea6\u4e0a\uff0cShopify \u7684 Yoast SEO \u8ba9\u60a8\u53ef\u4ee5\u63a7\u5236 XML \u7ad9\u70b9\u5730\u56fe\u4e2d\u663e\u793a\u7684\u5185\u5bb9\u3002 \u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u901a\u8fc7\u6dfb\u52a0 noindex \u6765\u786e\u5b9a\u7279\u5b9a\u9875\u9762\u6216\u5e16\u5b50\u4e0d\u4f1a\u51fa\u73b0\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u3002 \u6b64\u5916\uff0c\u60a8\u53ef\u4ee5\u51b3\u5b9a\u5f52\u6863\u9875\u9762\u662f\u5426\u5e94\u8be5\u51fa\u73b0\u5728 XML \u7ad9\u70b9\u5730\u56fe\u4e2d\u3002 \u4e0d\u8fc7\uff0c\u5728\u5927\u591a\u6570\u60c5\u51b5\u4e0b\uff0c\u60a8\u7684\u5f00\u7bb1\u5373\u7528\u8bbe\u7f6e\u53ef\u80fd\u5c31\u8db3\u591f\u4e86\u3002 \u4f46\u5982\u679c\u4f60\u60f3\u5b9a\u5236\u4f60\u7684\u722c\u884c\uff0c\u4f60\u53ef\u4ee5\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-show-in-search-results.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2739\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-show-in-search-results.jpg\" alt=\"\" width=\"1210\" height=\"882\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-show-in-search-results.jpg 1210w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-show-in-search-results-300x219.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/yoast-seo-for-shopify-show-in-search-results-768x560.jpg 768w\" sizes=\"(max-width: 1210px) 100vw, 1210px\" \/><\/a><\/p>\n<h3>\u4e0d\u8981\u6dfb\u52a0\u4e00\u5806\u60a8\u4e0d\u4f1a\u4f7f\u7528\u7684 Shopify \u5e94\u7528<\/h3>\n<p>\u867d\u7136\u5728\u9633\u5149\u4e0b\u8bd5\u7528\u6bcf\u4e2a Shopify \u5e94\u7528\u7a0b\u5e8f\u4ee4\u4eba\u5174\u594b\uff0c\u4f46\u8bf7\u4fdd\u6301\u81ea\u6211\u68c0\u67e5\u3002\u8bb8\u591a\u5e94\u7528\u7a0b\u5e8f\u5728 JavaScript \u4e0a\u4f53\u79ef\u5e9e\u5927\u4e14\u7e41\u91cd\u3002\u6dfb\u52a0\u8bb8\u591a\u5e94\u7528\u7a0b\u5e8f\u5c06\u4e3a\u60a8\u7684\u5546\u5e97\u6dfb\u52a0\u5927\u91cf\u989d\u5916\u4ee3\u7801\uff0c\u56e0\u4e3a\u6240\u6709\u5185\u5bb9\u90fd\u9700\u8981\u4e00\u76f4\u52a0\u8f7d\u3002\u60a8\u53ef\u4ee5\u8fdb\u884c\u7684\u6700\u91cd\u8981\u7684\u6027\u80fd\u6539\u8fdb\u4e4b\u4e00\u662f\u4fdd\u6301\u5e94\u7528\u7a0b\u5e8f\u7684\u6570\u91cf\u8f83\u5c11\u3002\u60f3\u60f3\u4f60\u7684\u5546\u5e97\u9700\u8981\u4ec0\u4e48\uff0c\u9009\u62e9\u6700\u80fd\u80dc\u4efb\u8fd9\u9879\u5de5\u4f5c\u7684\u5e94\u7528\u7a0b\u5e8f\uff0c\u7136\u540e\u5220\u9664\u5176\u4f59\u7684\u3002<\/p>\n<h3>\u6b63\u786e\u5904\u7406\u5546\u5e97\u4e2d\u7684\u56fe\u50cf\u4ee5\u6539\u8fdb Shopify SEO<\/h3>\n<p>\u56fe\u50cf\u662f\u6bcf\u4e2a\u5728\u7ebf\u5546\u5e97\u7684\u91cd\u8981\u8d44\u4ea7\u3002\u5982\u679c\u6ca1\u6709\u7cbe\u7f8e\u7684\u7167\u7247\uff0c\u5ba2\u6237\u5c31\u65e0\u6cd5\u5bf9\u4ea7\u54c1\u4ea7\u751f\u826f\u597d\u7684\u611f\u89c9\u3002\u4f46\u662f\u60a8\u9700\u8981\u4ee5\u6700\u4f73\u65b9\u5f0f\u63d0\u4f9b\u6240\u6709\u8fd9\u4e9b\u56fe\u50cf\u3002\u4f18\u5316\u60a8\u7684\u56fe\u50cf\u662f\u6539\u5584 Shopify SEO \u7684\u6700\u4f73\u548c\u6700\u5feb\u6377\u7684\u6280\u5de7\u4e4b\u4e00\u3002<\/p>\n<h4>\u597d\u7684\u4ea7\u54c1\u56fe\u7247\u7684\u91cd\u8981\u6027<\/h4>\n<p>\u597d\u7684\u4ea7\u54c1\u56fe\u7247\u53ef\u4ee5\u6e05\u695a\u5730\u8bf4\u660e\u4ea7\u54c1\u7684\u542b\u4e49\u3002\u5b83\u53ef\u4ee5\u5e2e\u52a9\u6d88\u8d39\u8005\u4ece\u5404\u4e2a\u89d2\u5ea6\u67e5\u770b\u4ea7\u54c1\uff0c\u800c\u65e0\u9700\u5c06\u4ea7\u54c1\u653e\u5728\u624b\u4e2d\u3002\u4ea7\u54c1\u56fe\u7247\u9700\u8981\u5f88\u597d\uff0c\u56e0\u4e3a\u5b83\u662f\u8f6c\u5316\u7684\u4e3b\u8981\u9a71\u52a8\u529b\u4e4b\u4e00\u3002\u597d\u7684\u7167\u7247\u4e5f\u80fd\u5438\u5f15\u8d2d\u7269\u8005\u7684\u773c\u7403\u3002\u51fa\u8272\u7684\u7167\u7247\u4f1a\u5728 Google \u56fe\u7247\u3001Instagram \u6216 Pinterest \u7b49\u89c6\u89c9\u641c\u7d22\u5f15\u64ce\u4e2d\u8131\u9896\u800c\u51fa\u3002<\/p>\n<h4>\u4f18\u5316\u6587\u4ef6\u5927\u5c0f<\/h4>\n<p>\u6539\u5584 Shopify \u5546\u5e97 SEO \u7684\u6700\u91cd\u8981\u6280\u5de7\u4e4b\u4e00\u662f\u4f18\u5316\u56fe\u50cf\u3002\u8fd9\u4e5f\u662f\u6bcf\u4e2a\u4eba\u90fd\u53ef\u4ee5\u505a\u7684\u4e8b\u60c5\u2014\u2014\u65e0\u8bba\u60a8\u662f\u7ecf\u9a8c\u4e30\u5bcc\u7684\u7535\u5b50\u5546\u52a1 SEO \u4e13\u5bb6\u8fd8\u662f\u521a\u521a\u8d77\u6b65\u3002\u4f18\u5316\u60a8\u7684\u56fe\u50cf\u3001\u538b\u7f29\u5b83\u4eec\u5e76\u7ed9\u5b83\u4eec\u8d77\u6b63\u786e\u7684\u540d\u79f0\u4f1a\u6709\u6240\u5e2e\u52a9\uff01<\/p>\n<p>\u5e73\u5747\u4ea7\u54c1\u9875\u9762\u53ef\u80fd\u6709\u5927\u7ea6\u4e94\u5f20\u6216\u66f4\u591a\u56fe\u7247\u3002\u5982\u679c\u6240\u6709\u8fd9\u4e9b\u4ea7\u54c1\u7167\u7247\u90fd\u662f\u5de8\u5927\u7684\u9ad8\u5206\u8fa8\u7387\u6587\u4ef6\uff0c\u90a3\u4e48\u4ea7\u54c1\u9875\u9762\u7684\u52a0\u8f7d\u65f6\u95f4\u5c06\u4f1a\u589e\u52a0\u3002\u60a8\u9700\u8981\u68c0\u67e5\u6587\u4ef6\u5927\u5c0f\u3002\u65e0\u9700\u4e0a\u4f20 3MB \u7684\u7167\u7247\u3002\u786e\u4fdd\u8c03\u6574\u5b83\u4eec\u7684\u5927\u5c0f\u5e76\u6b63\u786e\u5730\u901a\u8fc7\u4f18\u5316\u5668\u8fd0\u884c\u5b83\u4eec\u3002\u5728 Shopify \u5e94\u7528\u5546\u5e97\u4e2d\uff0c\u60a8\u53ef\u4ee5\u627e\u5230\u4e00\u4e9b\u53ef\u4ee5\u5e2e\u52a9\u60a8\u6267\u884c\u6b64\u64cd\u4f5c\u7684\u5de5\u5177\u3002<\/p>\n<p>\u4e0a\u4f20\u65f6\uff0cShopify \u5df2\u7ecf\u538b\u7f29\u4e86\u56fe\u7247\uff0c\u4f46\u538b\u7f29\u5e45\u5ea6\u4e0d\u5927\u3002\u6b64\u5916\uff0cShopify \u4f1a\u81ea\u52a8\u5c06\u60a8\u7684\u56fe\u50cf\u8f6c\u6362\u4e3a\u4e0b\u4e00\u4ee3 WebP \u56fe\u50cf\u683c\u5f0f\uff0c\u5e76\u5c06\u8fd9\u4e9b\u8f83\u5c0f\u7684\u6587\u4ef6\u63d0\u4f9b\u7ed9\u652f\u6301\u8fd9\u4e9b\u6587\u4ef6\u7684\u6d4f\u89c8\u5668\u3002<\/p>\n<p>\u5728\u5c06\u56fe\u50cf\u4e0a\u4f20\u5230 Shopify \u4e4b\u524d\u8fdb\u884c\u56fe\u50cf\u4f18\u5316\u3002\u5982\u679c\u60a8\u5df2\u7ecf\u5c06\u5b83\u4eec\u4e0a\u4f20\u5230 Shopify\uff0c\u5219\u53ef\u4ee5\u4f7f\u7528\u5e94\u7528\u7a0b\u5e8f\u6765\u4fee\u590d\u5b83\u4eec\u3002\u538b\u7f29\u6570\u5343\u5f20\u56fe\u50cf\u5f88\u4e4f\u5473\uff0c\u6709\u66f4\u597d\u7684\u65b9\u5f0f\u6765\u6d88\u78e8\u65f6\u95f4\uff0c\u800c\u4e0d\u662f\u4e00\u5f20\u4e00\u5f20\u5730\u6d4f\u89c8\u5b83\u4eec\u3002\u5e78\u8fd0\u7684\u662f\uff0c\u4e00\u4e9b\u5de5\u5177\u53ef\u4ee5\u5e2e\u52a9\u60a8\u52a0\u5feb\u901f\u5ea6\u3002\u5728 Shopify \u5e94\u7528\u5546\u5e97\u4e2d\uff0c\u60a8\u4f1a\u627e\u5230\u591a\u4e2a\u8d1f\u8d23\u7167\u7247\u538b\u7f29\u548c\u4f18\u5316\u7684\u5e94\u7528\u3002\u4f60\u53ef\u4ee5\u8bd5\u8bd5 TinyIMG \u6216 Crush.pics \u5f00\u59cb\u3002<\/p>\n<h4>\u5ef6\u8fdf\u52a0\u8f7d\u56fe\u50cf<\/h4>\n<p>\u53e6\u4e00\u79cd\u6539\u5584\u56fe\u50cf\u52a0\u8f7d\u65f6\u95f4\u7684\u6709\u6548\u65b9\u6cd5\u662f\u5ef6\u8fdf\u52a0\u8f7d\u5b83\u4eec\u3002\u4f7f\u7528\u5ef6\u8fdf\u52a0\u8f7d\uff0c\u56fe\u50cf\u53ea\u4f1a\u5728\u5b83\u4eec\u51fa\u73b0\u5728\u5c4f\u5e55\u4e0a\u65f6\u52a0\u8f7d\u3002\u5f53\u7136\uff0c\u60a8\u6c38\u8fdc\u4e0d\u5e94\u8be5\u5ef6\u8fdf\u52a0\u8f7d\u6240\u6709\u56fe\u50cf\uff0c\u56e0\u4e3a\u60a8\u5e0c\u671b\u6d4f\u89c8\u5668\u7a97\u53e3\u9876\u90e8\u7684\u56fe\u50cf\u59cb\u7ec8\u53ef\u89c1\u3002\u5176\u4f59\u7684\uff0c\u5ef6\u8fdf\u52a0\u8f7d\u662f\u4e00\u4e2a\u4e0d\u9519\u7684\u9009\u62e9\u3002<\/p>\n<p>\u867d\u7136 Shopify \u9ed8\u8ba4\u60c5\u51b5\u4e0b\u4f1a\u8fdb\u884c\u4e00\u4e9b\u5ef6\u8fdf\u52a0\u8f7d\uff0c\u4f46\u60a8\u53ef\u80fd\u9700\u8981\u68c0\u67e5\u60a8\u7684\u4e3b\u9898\u662f\u5426\u5305\u542b\u5b83\u3002\u8fc7\u53bb\uff0c\u60a8\u9700\u8981\u4f7f\u7528 JavaScript \u5e93\u6765\u5b8c\u6210\u8fd9\u9879\u5de5\u4f5c\u3002\u4eca\u5929\uff0c\u60a8\u4e0d\u5fc5\u5c06\u5b83\u4eec\u7528\u4e8e\u5ef6\u8fdf\u52a0\u8f7d\u2014\u2014\u53ea\u9700\u4f7f\u7528\u672c\u673a\u5ef6\u8fdf\u52a0\u8f7d\u5373\u53ef\u3002\u8fd9\u9002\u7528\u4e8e\u51e0\u4e4e\u6240\u6709\u4e3b\u8981\u6d4f\u89c8\u5668\uff0cSafari \u662f\u6700\u540e\u7684\u652f\u6301\u3002\u5bf9\u4e8e Apple \u8bbe\u5907\uff0c\u60a8\u73b0\u5728\u5fc5\u987b\u5728 Safari \u4e2d\u624b\u52a8\u6253\u5f00\u6b64\u529f\u80fd\uff08\u597d\u5947\uff1a\u8bbe\u7f6e &gt; Safari &gt; \u9ad8\u7ea7 &gt; \u5b9e\u9a8c\u529f\u80fd &gt; \u5ef6\u8fdf\u56fe\u50cf\u52a0\u8f7d\uff09\u3002\u4e0d\u4e45\u4e4b\u540e\uff0cApple \u5c31\u4f1a\u4e3a\u6240\u6709\u4eba\u63a8\u51fa\u5b83\u3002<\/p>\n<p><code>&lt;<span class=\"hljs-name\">img<\/span> <span class=\"hljs-attr\">src<\/span>=<span class=\"hljs-string\">\"screenshot.jpg\"<\/span> <span class=\"hljs-attr\">loading<\/span>=<span class=\"hljs-string\">\"lazy\"<\/span>&gt;<\/code><\/p>\n<h4>\u9884\u9632 CLS<\/h4>\n<p>\u5f53\u60a8\u4f7f\u7528\u5b83\u65f6\uff0c\u8bf7\u68c0\u67e5\u60a8\u7684\u4e3b\u9898\u662f\u5426\u5728 img \u6807\u7b7e\u4e0a\u5f3a\u5236\u6267\u884c\u5bbd\u5ea6\u548c\u9ad8\u5ea6\u5c5e\u6027\u3002 \u8fd9\u6709\u52a9\u4e8e\u907f\u514d\u7d2f\u79ef\u5e03\u5c40\u504f\u79fb (CLS)\uff0c\u8fd9\u662f Google \u786e\u5b9a\u60a8\u7684 Core Web Vitals \u5206\u6570\u7684\u6307\u6807\u4e4b\u4e00\u3002 \u7531\u4e8e\u5c1a\u672a\u5b9a\u4e49\u56fe\u50cf\u8fb9\u754c\uff0c\u5f53\u5143\u7d20\u5728\u52a0\u8f7d\u8fc7\u7a0b\u4e2d\u56db\u5904\u79fb\u52a8\u65f6\u4f1a\u53d1\u751f CLS\u3002 \u8fd9\u4f1a\u5bfc\u81f4\u6296\u52a8\uff0c\u8fd9\u8868\u660e Google \u7f3a\u4e4f\u60a8\u7684\u7528\u6237\u4f53\u9a8c\u3002 \u60a8\u53ef\u4ee5\u901a\u8fc7 Google \u5728 web.dev\/measure \u4e0a\u7684\u9875\u9762\u8d28\u91cf\u68c0\u67e5\u8fd0\u884c\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u6765\u5c1d\u8bd5\u6b64\u64cd\u4f5c\u3002 \u5728\u8be5\u7ad9\u70b9\u4e0a\uff0c\u60a8\u8fd8\u53ef\u4ee5\u8be6\u7ec6\u4e86\u89e3\u4e3a\u4ec0\u4e48\u4ee5\u53ca\u5982\u4f55\u9488\u5bf9 CLS \u4f18\u5316\u60a8\u7684\u7ad9\u70b9\u3002<\/p>\n<p><code class=\"hljs xml\"><span class=\"hljs-tag\">&lt;<span class=\"hljs-name\">img<\/span> <span class=\"hljs-attr\">alt<\/span>=<span class=\"hljs-string\">\"screenshot\"<\/span> <span class=\"hljs-attr\">src<\/span>=<span class=\"hljs-string\">\"screenshot.jpg\"<\/span> <span class=\"hljs-attr\">width<\/span>=<span class=\"hljs-string\">\"100\"<\/span> <span class=\"hljs-attr\">height<\/span>=<span class=\"hljs-string\">\"200\"<\/span>&gt;<\/span><br \/>\n<span class=\"hljs-tag\">&lt;<span class=\"hljs-name\">img<\/span><br \/>\n<span class=\"hljs-attr\">alt<\/span>=<span class=\"hljs-string\">\"{{ image.alt }}\"<\/span><br \/>\n<span class=\"hljs-attr\">src<\/span>=<span class=\"hljs-string\">\"{{ image.src }}\"<\/span><br \/>\n<span class=\"hljs-attr\">width<\/span>=<span class=\"hljs-string\">\"{{ image.width }}\"<\/span><br \/>\n<span class=\"hljs-attr\">height<\/span>=<span class=\"hljs-string\">\"{{ image.height }}\"<\/span><br \/>\n&gt;<\/span><\/code><\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/check-proper-width-and-height-img-cls-in-shopify-.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2740\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/check-proper-width-and-height-img-cls-in-shopify-.jpg\" alt=\"\" width=\"1200\" height=\"718\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/check-proper-width-and-height-img-cls-in-shopify-.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/check-proper-width-and-height-img-cls-in-shopify--300x180.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/check-proper-width-and-height-img-cls-in-shopify--768x460.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h4>\u6dfb\u52a0ALT\u5c5e\u6027\u548c\u597d\u7684\u6587\u4ef6\u540d<\/h4>\n<p>\u5728\u5904\u7406\u4ea7\u54c1\u56fe\u7247\u65f6\uff0c\u60a8\u9700\u8981\u5904\u7406\u5176\u4ed6\u4e8b\u60c5\uff1a\u66ff\u4ee3\u6587\u672c\u548c\u6587\u4ef6\u540d\u3002 \u4e24\u8005\u90fd\u63cf\u8ff0\u4e86\u641c\u7d22\u5f15\u64ce\u7684\u56fe\u50cf\u3002 \u6b64\u5916\uff0c\u51fa\u4e8e\u53ef\u8bbf\u95ee\u6027\u539f\u56e0\uff0c\u66ff\u4ee3\u6587\u672c\u4e5f\u5f88\u91cd\u8981\u3002 \u5c4f\u5e55\u9605\u8bfb\u5668\u4f7f\u7528\u5b83\u6765\u8bfb\u53d6\u56fe\u50cf\u4e0a\u7684\u5185\u5bb9\u3002<\/p>\n<p>\u5bf9\u4e8e\u66ff\u4ee3\u6587\u5b57\uff0c\u8bf7\u4fdd\u6301\u7b80\u77ed\u548c\u751c\u7f8e\u3002 \u7528\u9002\u5f53\u7684\u63aa\u8f9e\u63cf\u8ff0\u56fe\u50cf\uff0c\u4e0d\u8981\u5728\u5173\u952e\u8bcd\u4e0a\u8fc7\u5ea6\u4f7f\u7528\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/add-alt-text-tags-in-shopify.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2741\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/add-alt-text-tags-in-shopify.jpg\" alt=\"\" width=\"1200\" height=\"598\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/add-alt-text-tags-in-shopify.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/add-alt-text-tags-in-shopify-300x150.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/add-alt-text-tags-in-shopify-768x383.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p>\u6587\u4ef6\u540d\u8fd8\u6709\u52a9\u4e8e Google \u7406\u89e3\u60a8\u7684\u56fe\u50cf\u3002 \u5047\u8bbe\u60a8\u7684\u6587\u4ef6\u540d\u662f DSC37612.jpg\uff0c\u5b83\u6ca1\u6709\u8bf4\u660e\u56fe\u50cf\u5305\u542b\u7684\u5185\u5bb9\u3002 \u6dfb\u52a0\u4e00\u4e9b\u6709\u7528\u7684\u4e1c\u897f\u3002 \u56e0\u6b64\uff0c\u5982\u679c\u60a8\u9500\u552e iPhone \u5e76\u4e14\u7167\u7247\u663e\u793a\u4e86 iPhone 13 \u540e\u7f6e\u6444\u50cf\u5934\u7684\u7279\u5199\u955c\u5934\uff0c\u60a8\u53ef\u4ee5\u7ed9\u6587\u4ef6\u8d77\u8fd9\u6837\u7684\u540d\u79f0\uff1aiphone_13_back_camera_closeup.jpg\u3002 \u4f60\u770b\u5230\u8fd9\u4e2a\uff0c\u4f60\u9a6c\u4e0a\u5c31\u77e5\u9053\u56fe\u50cf\u5305\u542b\u4ec0\u4e48\u3002 \u5982\u679c\u6709\u610f\u4e49\uff0c\u4e5f\u5c1d\u8bd5\u6dfb\u52a0\u76f8\u5173\u5173\u952e\u5b57\u3002<\/p>\n<p>\u5c31\u50cf\u6b63\u786e\u538b\u7f29\u56fe\u50cf\u4e00\u6837\uff0c\u5728\u5c06\u56fe\u7247\u4e0a\u4f20\u5230 Shopify \u4e4b\u524d\uff0c\u4e3a\u60a8\u7684\u56fe\u7247\u6307\u5b9a\u4e00\u4e2a\u9002\u5f53\u7684\u6587\u4ef6\u540d\uff0c\u56e0\u4e3a\u4e00\u65e6\u4e0a\u4f20\u5c31\u5f88\u96be\u4fee\u590d\u3002 \u5f53\u7136\uff0c\u60a8\u4e5f\u53ef\u4ee5\u5220\u9664\u5df2\u4e0a\u4f20\u7684\u56fe\u7247\uff0c\u7136\u540e\u91cd\u65b0\u4e0a\u4f20\u6b63\u786e\u7684\u56fe\u7247\u3002<\/p>\n<h3>\u60a8\u53ef\u4ee5\u5728 Shopify \u4e0a\u521b\u5efa\u535a\u5ba2\u5417\uff1f<\/h3>\n<p>\u60a8\u53ef\u4ee5\u5f88\u5bb9\u6613\u5730\u5728 Shopify \u4e0a\u521b\u5efa\u535a\u5ba2\u3002\u4e0e WordPress \u76f8\u6bd4\uff0cShopify \u6709\u4e00\u4e2a\u57fa\u672c\u7684\u535a\u5ba2\u5f15\u64ce\uff0c\u4f46\u8fd0\u884c\u6b63\u5e38\uff0c\u60a8\u53ef\u4ee5\u8f7b\u677e\u4e0a\u624b\u3002\u5728\u60a8\u7684\u7535\u5b50\u5546\u52a1\u5546\u5e97\u4e0a\u5199\u535a\u5ba2\u53ef\u80fd\u662f\u589e\u5f3a\u60a8\u7684 SEO \u7b56\u7565\u3001\u5c1d\u8bd5\u901a\u8fc7\u641c\u7d22\u5f15\u64ce\u5438\u5f15\u53d7\u4f17\u7684\u7edd\u4f73\u65b9\u5f0f\u3002\u8fd9\u662f\u5411\u5ba2\u6237\u63d0\u4f9b\u6709\u5173\u60a8\u7684\u4ea7\u54c1\u548c\u516c\u53f8\u7684\u66f4\u591a\u89c1\u89e3\u7684\u7edd\u5999\u65b9\u5f0f\u3002<\/p>\n<p>\u5728 Shopify \u4e0a\u521b\u5efa\u535a\u5ba2\u975e\u5e38\u7b80\u5355\u3002\u6253\u5f00\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u5e76\u5bfc\u822a\u5230\u8fb9\u680f\u4e2d\u7684\u535a\u5ba2\u6587\u7ae0\u3002\u4ece\u8fd9\u91cc\uff0c\u60a8\u53ef\u4ee5\u901a\u8fc7\u5355\u51fb\u7eff\u8272\u6309\u94ae\u6dfb\u52a0\u535a\u5ba2\u6587\u7ae0\u3002\u9ed8\u8ba4\u60c5\u51b5\u4e0b\uff0cShopify \u9644\u5e26\u4e00\u4e2a\u540d\u4e3a News \u7684\u535a\u5ba2\uff0c\u4f46\u60a8\u53ef\u4ee5\u5c06\u5176\u66f4\u6539\u4e3a\u60a8\u60f3\u8981\u7684\u4efb\u4f55\u5185\u5bb9\u3002\u60a8\u8fd8\u53ef\u4ee5\u5e76\u6392\u8fd0\u884c\u591a\u4e2a\u535a\u5ba2\u3002<\/p>\n<p>\u5982\u679c\u60a8\u5b89\u88c5\u4e86 Shopify \u7684 Yoast SEO\uff0c\u90a3\u4e48\u8fd8\u6709\u53e6\u4e00\u79cd\u65b9\u6cd5\u53ef\u4ee5\u6539\u5584\u60a8\u7684\u535a\u5ba2\u6587\u7ae0\u3002\u5355\u51fb\u5e94\u7528\u7a0b\u5e8f &gt; Yoast SEO\uff0c\u60a8\u5c06\u770b\u5230\u6240\u6709\u4ea7\u54c1\u3001\u96c6\u5408\u3001\u9875\u9762\u548c\u535a\u5ba2\u6587\u7ae0\u7684\u6982\u89c8\uff0c\u4f9b\u60a8\u4f18\u5316\u3002\u6253\u5f00\u60a8\u9009\u62e9\u7684\u5e16\u5b50\u8fdb\u884c\u7f16\u8f91\uff0c\u60a8\u5c06\u83b7\u5f97\u5b8c\u6574\u7684 Yoast SEO \u53ef\u8bfb\u6027\u5206\u6790\u548c SEO \u5206\u6790\u4f9b\u60a8\u4f7f\u7528\u3002\u60a8\u53ef\u4ee5\u7ba1\u7406\u4e00\u5207\uff0c\u4ece\u641c\u7d22\u5f15\u64ce\u7684\u6293\u53d6\u6307\u4ee4\u5230\u5b9a\u4e49\u6b63\u786e\u7684\u6587\u7ae0\u7ed3\u6784\u5316\u6570\u636e\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/blogging-with-yoast-seo-for-shopify.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2742\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/blogging-with-yoast-seo-for-shopify.jpg\" alt=\"\" width=\"1200\" height=\"625\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/blogging-with-yoast-seo-for-shopify.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/blogging-with-yoast-seo-for-shopify-300x156.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/blogging-with-yoast-seo-for-shopify-768x400.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h4>\u5199\u535a\u5ba2\u5bf9\u6211\u7684 Shopify \u5546\u5e97\u6709\u597d\u5904\u5417\uff1f<\/h4>\n<p>\u535a\u5ba2\u53ef\u4ee5\u6210\u4e3a\u60a8 Shopify SEO \u7b56\u7565\u7684\u91cd\u8981\u8d44\u4ea7\u3002\u5bf9\u4e8e\u8bb8\u591a\u521d\u51fa\u8305\u5e90\u7684\u5546\u5e97\u6765\u8bf4\uff0c\u589e\u957f\u4e3b\u8981\u6765\u81ea\u4ed8\u8d39\u5e7f\u544a\u3002\u901a\u8fc7\u535a\u5ba2\u4e13\u6ce8\u4e8e\u5185\u5bb9\u8425\u9500\u4f7f\u60a8\u6709\u673a\u4f1a\u6269\u5927\u5f71\u54cd\u8303\u56f4\u5e76\u4e0e\u5ba2\u6237\u5efa\u7acb\u8054\u7cfb\u3002\u4f46\u662f\uff0c\u4e0e\u6240\u6709\u4e8b\u60c5\u4e00\u6837\uff0c\u8fd9\u53d6\u51b3\u4e8e\u60a8\u5982\u4f55\u4f7f\u7528\u5b83\u3002\u4e0d\u8981\u968f\u968f\u4fbf\u4fbf\uff1b\u4f60\u9700\u8981\u5236\u5b9a\u6218\u7565\u3002<\/p>\n<p>\u9996\u5148\uff0c\u60a8\u5fc5\u987b\u786e\u5b9a\u60a8\u7684\u535a\u5ba2\u7684\u76ee\u6807\u662f\u4ec0\u4e48\u3002\u60a8\u60f3\u63a5\u89e6\u65b0\u5ba2\u6237\u3001\u5efa\u7acb\u54c1\u724c\u3001\u4e0e\u73b0\u6709\u5ba2\u6237\u5efa\u7acb\u8054\u7cfb\uff0c\u8fd8\u662f\u505a\u5176\u4ed6\u4e8b\u60c5\uff1f\u4f60\u60f3\u5206\u4eab\u4ec0\u4e48\u7c7b\u578b\u7684\u5185\u5bb9\u2014\u2014\u6216\u8005\u76f8\u53cd\uff0c\u4ec0\u4e48\u7c7b\u578b\u7684\u5185\u5bb9\u80fd\u5f15\u8d77\u4f60\u7684\u5ba2\u6237\u7684\u5171\u9e23\uff1f\u60f3\u60f3\u7528\u6237\u5982\u4f55\u627e\u5230\u4f60\u2014\u2014\u6362\u53e5\u8bdd\u8bf4\uff0c\u7ed8\u5236\u7528\u6237\u65c5\u7a0b\u3002\u5e76\u4e14\u4e0d\u8981\u5fd8\u8bb0\u5173\u952e\u5b57\u7814\u7a76\uff01\u4f7f\u7528\u8fd9\u4e9b\u89c1\u89e3\u4e3a\u60a8\u7684 Shopify \u5546\u5e97\u6784\u5efa\u5185\u5bb9\u7b56\u7565\u3002<\/p>\n<p>\u5236\u5b9a\u7b56\u7565\u540e\uff0c\u60a8\u53ef\u4ee5\u5728\u5546\u5e97\u4e2d\u6784\u5efa\u535a\u5ba2\u5185\u5bb9\u3002\u4f7f\u7528\u57fa\u77f3\u5185\u5bb9\u4f5c\u4e3a\u57fa\u7840\u5e76\u6dfb\u52a0\u652f\u6301\u8be5\u4e3b\u8981\u5185\u5bb9\u7684\u6587\u7ae0\uff0c\u8fd9\u6837\u60a8\u5c31\u53ef\u4ee5\u4ece\u5404\u4e2a\u89d2\u5ea6\u5168\u9762\u63cf\u8ff0\u60a8\u7684\u4e3b\u9898 &#8211; \u5e76\u901a\u8fc7\u9002\u5f53\u7684\u5185\u90e8\u94fe\u63a5\u8fde\u63a5\u6240\u6709\u5185\u5bb9\u3002\u4e00\u5b9a\u8981\u5199\u51fa\u503c\u5f97\u4fe1\u8d56\u548c\u6743\u5a01\u7684\u9ad8\u8d28\u91cf\u3001\u72ec\u7279\u7684\u5185\u5bb9\u3002<\/p>\n<h4>\u5728 WordPress \u6216 Shopify \u4e0a\u5199\u535a\u5ba2\uff1f<\/h4>\n<p>WordPress \u662f\u535a\u5ba2\u4e4b\u738b\uff0c\u800c Shopify \u5177\u6709\u57fa\u672c\u4f46\u529f\u80fd\u5f3a\u5927\u7684\u535a\u5ba2\u529f\u80fd\u3002\u7b80\u5355\u5730\u4f7f\u7528 WordPress \u6784\u5efa\u535a\u5ba2\u5e76\u5c06\u5176\u4e0e\u60a8\u7684 Shopify \u5546\u5e97\u8054\u7cfb\u8d77\u6765\u4e0d\u662f\u5f88\u6709\u610f\u4e49\u5417\uff1f\u867d\u7136 WordPress \u786e\u5b9e\u4e3a\u60a8\u63d0\u4f9b\u4e86\u66f4\u591a\u5de5\u5177\u6765\u521b\u5efa\u5b8c\u7f8e\u7684\u535a\u5ba2\uff0c\u4f46\u5c06\u8fd9\u4e24\u8005\u7ed3\u5408\u8d77\u6765\u53ef\u80fd\u5e76\u4e0d\u503c\u5f97\u9ebb\u70e6\u3002\u60a8\u5c06\u5728\u5b50\u57df\u4e0a\u8fd0\u884c WordPress\uff0c\u8fd9\u5e76\u4e0d\u603b\u662f\u6700\u4f73\u9009\u62e9\u3002\u9664\u975e\u60a8\u6709\u7279\u6b8a\u7684\u6838\u5fc3\u9700\u6c42\uff0c\u5426\u5219 Shopify \u4e2d\u5185\u7f6e\u535a\u5ba2\u5de5\u5177\u7684\u6613\u7528\u6027\u53ef\u80fd\u5bf9\u5927\u591a\u6570\u4eba\u6765\u8bf4\u5f88\u6709\u610f\u4e49\u3002<\/p>\n<p>\u5982\u679c\u60a8\u5df2\u7ecf\u62e5\u6709\u4e00\u4e2a\u51fa\u8272\u7684 WordPress \u7f51\u7ad9\uff0c\u60a8\u53ef\u4ee5\u7b80\u5355\u5730\u5c06\u60a8\u7684 Shopify \u5546\u5e97\u4e0e WP Shopify \u4e4b\u7c7b\u7684\u63d2\u4ef6\u96c6\u6210\u3002\u8fd9\u786e\u5b9e\u4f7f\u60a8\u7684\u5546\u5e97\u4e0e\u60a8\u901a\u5e38\u7684\u505a\u6cd5\u6709\u4e9b\u4e0d\u540c\u3002\u4e3b\u8981\u662f\u5982\u679c\u60a8\u4f7f\u7528\u4efb\u4f55\u7b2c\u4e09\u65b9\u5e94\u7528\u7a0b\u5e8f\uff0c\u7531\u4e8e Shopify API \u7684\u9650\u5236\uff0c\u5176\u4e2d\u8bb8\u591a\u5e94\u7528\u7a0b\u5e8f\u5c06\u65e0\u6cd5\u4ee5\u8fd9\u79cd\u65b9\u5f0f\u6b63\u5e38\u8fd0\u884c\u3002\u5e78\u8fd0\u7684\u662f\uff0c\u60a8\u81f3\u5c11\u53ef\u4ee5\u5728 WordPress \u548c Shopify \u4e0a\u4f7f\u7528 Yoast SEO \u6765\u4f18\u5316\u60a8\u7684\u5546\u5e97\u548c\u7f51\u7ad9\u3002<\/p>\n<h3>\u5982\u4f55\u9009\u62e9\u4e00\u4e2a\u597d\u7684 Shopify 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\u751a\u81f3\u5728\u51e0\u4e2a\u7cfb\u5217\u4e2d\u6784\u5efa\u4e86\u8fd9\u4e9b\u4e3b\u9898\uff0c\u5982\u76ee\u5f55\u7684\u5927\u5c0f\u6216\u884c\u4e1a\u7c7b\u578b\uff0c\u5982\u670d\u88c5\u6216\u7535\u5b50\u4ea7\u54c1\u3002\u60a8\u53ef\u4ee5\u8fc7\u6ee4\u4e0d\u540c\u7684\u5c5e\u6027\uff0c\u4f8b\u5982\u4ea7\u54c1\u9875\u9762\u6240\u9700\u7684\u529f\u80fd\u6216\u5546\u5e97\u4e3b\u9875\u4e0a\u53ef\u7528\u7684\u529f\u80fd\u3002\u73b0\u5728\uff0cShopify \u4e3b\u9898\u5546\u5e97\u4e2d\u6709 80 \u591a\u4e2a\u4e3b\u9898\u53ef\u7528\u3002<\/li>\n<li>\u9605\u8bfb\u8bc4\u8bba\uff1a\u60a8\u53ef\u80fd\u4e0d\u662f\u7b2c\u4e00\u4e2a\u9009\u62e9\u4e3b\u9898\u7684\u4eba\uff0c\u56e0\u6b64\u6700\u597d\u9605\u8bfb\u4f7f\u7528\u8be5\u4e3b\u9898\u7684\u4eba\u7684\u8bc4\u8bba\u3002<\/li>\n<li>\u68c0\u67e5\u5f00\u53d1\u4eba\u5458\u63d0\u4f9b\u7684\u652f\u6301\uff1a\u6bcf\u4e2a\u4e3b\u9898\u90fd\u9644\u5e26\u6587\u6863\u548c\u652f\u6301\uff0c\u4f46\u652f\u6301\u7684\u7ea7\u522b\u548c\u8d28\u91cf\u56e0\u5f00\u53d1\u4eba\u5458\u800c\u5f02\u3002\u9605\u8bfb\u6587\u6863\u5e76\u68c0\u67e5\u3002\u4e0d\u8981\u5bb3\u6015\u95ee\u4f60\u7684\u95ee\u9898\u3002<\/li>\n<li>\u786e\u4fdd Shopify \u4e3b\u9898\u7b80\u6d01\u660e\u4e86\uff1a\u8bb8\u591a\u4e3b\u9898\u60f3\u8981\u4e00\u5207\u5e76\u5438\u5f15\u6bcf\u4e2a\u5e97\u4e3b\u3002\u4f46\u8fd9\u610f\u5473\u7740\u80af\u5b9a\u4f1a\u6709\u4e00\u4e9b\u4f60\u4e0d\u9700\u8981\u7684\u4e1c\u897f\u3002\u8bf7\u8bb0\u4f4f\uff0c\u6240\u6709\u8fd9\u4e9b\u529f\u80fd\u90fd\u662f\u6709\u4ee3\u4ef7\u7684\u3002\u5c1d\u8bd5\u627e\u5230\u4e00\u4e2a\u5f00\u9500\u4f4e\u4e14\u52a0\u8f7d\u901f\u5ea6\u5feb\u7684\u4e3b\u9898\u3002<\/li>\n<li>\u5c1d\u8bd5\u6f14\u793a\u5e76\u67e5\u770b\u8fd0\u884c\u8be5\u4e3b\u9898\u7684\u5176\u4ed6\u5546\u5e97\uff1aShopify \u4e3b\u9898\u5546\u5e97\u63d0\u4f9b\u6240\u6709\u4e3b\u9898\u7684\u6f14\u793a\uff0c\u60a8\u9700\u8981\u67e5\u770b\u8fd9\u4e9b\u3002\u6b64\u5916\uff0cShopify \u8fd8\u63d0\u4f9b\u4e86\u8fd0\u884c\u60a8\u6b63\u5728\u67e5\u770b\u7684\u7279\u5b9a\u4e3b\u9898\u7684\u5546\u5e97\u793a\u4f8b\u3002\u4ed4\u7ec6\u67e5\u770b\u8fd9\u4e9b\u5728\u7ebf\u5546\u5e97\u5e76\u6309\u7167\u4ed6\u4eec\u7684\u6b65\u8c03\u8fd0\u884c\u662f\u4e2a\u597d\u4e3b\u610f\u3002\u4f8b\u5982\uff0c\u5728 web.dev\/Measure \u4e0a\u8fd0\u884c\u6027\u80fd\u6d4b\u8bd5\uff0c\u770b\u770b\u5b83\u4eec\u662f\u5982\u4f55\u505a\u7684\u3002\u4f60\u4f1a\u5bf9\u7ed3\u679c\u611f\u5230\u60ca\u8bb6\u3002<\/li>\n<li>\u68c0\u67e5\u79fb\u52a8\u8bbe\u5907\u53cb\u597d\u6027\uff1a\u968f\u7740\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u591a\u5730\u4f7f\u7528\u79fb\u52a8\u8bbe\u5907\u8fdb\u884c\u8d2d\u7269\uff0c\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u5fc5\u987b\u6b63\u5e38\u8fd0\u884c\u3002\u540c\u6837\uff0c\u4e3b\u9898\u5546\u5e97\u8ba9\u60a8\u53ef\u4ee5\u770b\u5230\u4e3b\u9898\u7684\u79fb\u52a8\u89c6\u56fe\u3002<\/li>\n<li>\u6d4b\u8bd5\u7528\u6237\u4f53\u9a8c\uff1aShopify \u4e3b\u9898\u5546\u5e97\u8fd8\u53ef\u4ee5\u8ba9\u60a8\u5f88\u597d\u5730\u4e86\u89e3\u7528\u6237\u53ef\u80fd\u4f1a\u5982\u4f55\u4f53\u9a8c\u5546\u5e97\u3002\u5355\u51fb\u5468\u56f4\uff0c\u67e5\u770b\u5404\u79cd\u5e03\u5c40\uff0c\u68c0\u67e5\u56fe\u50cf\u52a0\u8f7d\u65b9\u5f0f\uff0c\u52a8\u753b\u5de5\u4f5c\u65b9\u5f0f\uff0c\u83dc\u5355\u7ed3\u6784\u4ee5\u53ca\u611f\u89c9\u5982\u4f55\u3002\u60a8\u8fd8\u53ef\u4ee5\u5728\u5546\u5e97\u4e2d\u8bd5\u7528\u8be5\u4e3b\u9898\uff0c\u4ee5\u4fbf\u66f4\u597d\u5730\u4e86\u89e3\u8be5\u4e3b\u9898\u7684\u611f\u89c9\u548c\u8868\u73b0\u3002<\/li>\n<li>\u7279\u522b\u6ce8\u610f\u8d2d\u7269\u8f66\uff1a\u662f\u5426\u611f\u89c9\u5b83\u5e0c\u671b\u5ba2\u6237\u5c3d\u5feb\u5b8c\u6210\u6574\u4e2a\u6d41\u7a0b\uff1f\u6216\u8005\u662f\u5426\u6709\u4e00\u4e9b\u5143\u7d20\u4f1a\u5206\u6563\u6ce8\u610f\u529b\uff1f\u5176\u4ed6\u5e72\u6270\uff1f\u662f\u5426\u6709\u7a7a\u95f4\u901a\u8fc7\u8ffd\u52a0\u9500\u552e\/\u4ea4\u53c9\u9500\u552e\u3001\u4fc3\u9500\u7b49\u6765\u6269\u5c55\u57fa\u672c\u8d2d\u7269\u8f66\uff1f\u6d4b\u8bd5\u60a8\u7684\u8d2d\u7269\u8f66\uff0c\u770b\u770b\u60a8\u662f\u5426\u53ef\u4ee5\u964d\u4f4e\u8d2d\u7269\u8f66\u653e\u5f03\u7387\u3002<\/li>\n<\/ul>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/example-theme-in-the-shopify-seo-theme-store.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2743\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/example-theme-in-the-shopify-seo-theme-store.jpg\" alt=\"\" width=\"1200\" height=\"661\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/example-theme-in-the-shopify-seo-theme-store.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/example-theme-in-the-shopify-seo-theme-store-300x165.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/example-theme-in-the-shopify-seo-theme-store-768x423.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h4>\u4e3a\u4e86\u5b8c\u5168\u63a7\u5236\uff0c\u6784\u5efa\u60a8\u81ea\u5df1\u7684 Shopify \u4e3b\u9898<\/h4>\n<p>\u5efa\u7acb\u81ea\u5df1\u7684 Shopify \u4e3b\u9898\u53ef\u80fd\u4e0d\u662f\u60a8\u5f00\u59cb\u7684\u4e8b\u60c5\uff0c\u4f46\u5b83\u63d0\u4f9b\u4e86\u8bb8\u591a\u673a\u4f1a\u8ba9\u60a8\u7684\u5546\u5e97\u66f4\u4e0a\u4e00\u5c42\u697c\u3002\u4f7f\u7528\u81ea\u5efa\u4e3b\u9898\uff0c\u60a8\u53ef\u4ee5\u638c\u63a7\u4e00\u5207\uff0c\u60a8\u53ef\u4ee5\u5b9a\u4e49\u5b83\u7684\u5916\u89c2\u3001\u9700\u8981\u4ec0\u4e48\u4ee5\u53ca\u5b83\u7684\u529f\u80fd\u3002\u60a8\u53ef\u4ee5\u4f7f\u5176\u5c3d\u53ef\u80fd\u7cbe\u7b80\u6216\u590d\u6742\u3002<\/p>\n<p>\u5982\u679c\u60a8\u4f7f\u7528\u9884\u6784\u5efa\u7684\u4e3b\u9898\u8fbe\u5230\u4e86\u53ef\u80fd\u7684\u6781\u9650\uff0c\u90a3\u4e48\u6784\u5efa\u60a8\u7684\u4e3b\u9898\u662f\u4e00\u4e2a\u597d\u4e3b\u610f\u3002\u73b0\u6709\u4e3b\u9898\u4e2d\u53ea\u6709\u8fd9\u4e48\u591a\u7684\u5b9a\u5236\u53ef\u80fd\u2014\u2014\u65e0\u8bba\u662f\u5728\u6280\u672f\u4e0a\u8fd8\u662f\u5728\u8bbe\u8ba1\u4e0a\u3002\u5982\u679c\u60a8\u81ea\u5df1\u505a\uff0c\u60a8\u53ef\u4ee5\u66f4\u597d\u5730\u63a7\u5236\u8f6c\u6362\u4f18\u5316\u9009\u9879\u3002<\/p>\n<p>\u4f46\u662f\uff0c\u6784\u5efa\u60a8\u7684\u4e3b\u9898\u975e\u5e38\u590d\u6742\uff0c\u60a8\u5fc5\u987b\u8003\u8651\u60a8\u60f3\u8981\u4ec0\u4e48\u548c\u9700\u8981\u4ec0\u4e48\u3002\u60a8\u9700\u8981\u8ba1\u5212\u786e\u4fdd\u4ee5\u540e\u4e0d\u4f1a\u9047\u5230\u95ee\u9898\u3002\u5f53\u7136\uff0c\u60a8\u81ea\u5df1\u4e5f\u53ef\u4ee5\u6df1\u5165\u4e86\u89e3\u7ec6\u8282\uff0c\u4f46\u4e5f\u6709\u4e00\u4e9b\u673a\u6784\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5b8c\u6210\u8fd9\u9879\u5de5\u4f5c\u3002 Shopify \u7684\u5f00\u53d1\u8005\u90e8\u5206\u6709\u5145\u8db3\u7684\u6587\u6863\u6765\u4e86\u89e3\u6709\u5173\u6784\u5efa\u548c\u8c03\u6574\u5546\u5e97\u4e3b\u9898\u7684\u66f4\u591a\u4fe1\u606f\u3002<\/p>\n<h2>Shopify \u7684SEO\u6280\u672f<\/h2>\n<p>Shopify SEO \u5728\u65e5\u5e38\u6d3b\u52a8\u4e2d\u5e94\u8be5\u5173\u6ce8\u7684\u5927\u90e8\u5206\u5185\u5bb9\u90fd\u662f\u4ee5\u5185\u5bb9\u4e3a\u4e2d\u5fc3\u7684\u3002\u4f60\u6b63\u5728\u5904\u7406\u4f60\u7684\u4ea7\u54c1\u63cf\u8ff0\u548c\u5185\u5bb9\u8425\u9500\uff0c\u4f60\u4e0d\u4f1a\u6bcf\u5929\u90fd\u5728\u91cd\u5efa\u4f60\u7684\u4e3b\u9898\u3002\u4e0d\u8fc7\uff0c\u4ece\u6280\u672f SEO \u7684\u89d2\u5ea6\u6765\u770b\uff0c\u60a8\u53ef\u4ee5\u505a\u51e0\u4ef6\u4e8b\u6765\u6539\u5584\u60a8\u7684 Shopify \u5546\u5e97\u3002\u8ba9\u6211\u4eec\u56de\u987e\u4e00\u4e0b\u51e0\u4e2a\u4eae\u70b9\u3002<\/p>\n<h3>\u4f18\u5316\u60a8\u7684 Shopify \u5546\u5e97\u4ee5\u63d0\u9ad8\u901f\u5ea6<\/h3>\n<p>\u4f5c\u4e3a\u4e00\u4e2a\u6258\u7ba1\u5e73\u53f0\uff0cShopify \u52aa\u529b\u4e3a\u5176\u7528\u6237\u63d0\u4f9b\u5feb\u901f\u4f53\u9a8c\u3002 Shopify \u975e\u5e38\u6ce8\u91cd\u901f\u5ea6\uff0c\u4ee5\u5e2e\u52a9\u4ed6\u4eec\u7684\u5ba2\u6237\u5feb\u901f\u6539\u5584\u8fd9\u4e9b\u6700\u91cd\u8981\u7684\u52a0\u8f7d\u65f6\u95f4\u3002\u5feb\u901f\u8f6c\u6362\uff01<\/p>\n<p>\u5982\u679c\u60a8\u7684\u5546\u5e97\u52a0\u8f7d\u7f13\u6162\uff0c\u5ba2\u6237\u4f1a\u79bb\u5f00\u5b83\u5e76\u5c1d\u8bd5\u7ade\u4e89\u5bf9\u624b\u3002\u5e78\u8fd0\u7684\u662f\uff0cShopify \u5728\u4f18\u5148\u7ea7\u5217\u8868\u4e2d\u8868\u73b0\u51fa\u8272\u3002\u4f8b\u5982\uff0c\u5b83\u5e26\u6709\u4e00\u4e2a\u81ea\u52a8\u5185\u5bb9\u4ea4\u4ed8\u7f51\u7edc (CDN)\uff0c\u7528\u4e8e\u5c06\u60a8\u7684\u5185\u5bb9\u6258\u7ba1\u5728\u5ba2\u6237\u9644\u8fd1\u7684\u670d\u52a1\u5668\u4e0a\u3002\u6b64\u5916\uff0c\u5b83\u8fd8\u6709\u5728\u7ebf\u5546\u5e97\u901f\u5ea6\u62a5\u544a\uff0c\u53ef\u8ba9\u60a8\u6df1\u5165\u4e86\u89e3\u5546\u5e97\u5728\u52a0\u8f7d\u901f\u5ea6\u65b9\u9762\u7684\u8868\u73b0\u3002\u4e3a\u6b64\uff0cShopify \u4f7f\u7528 Lighthouse \u6765\u83b7\u5f97\u5173\u4e8e\u60a8\u7684\u5546\u5e97\u8868\u73b0\u7684\u771f\u5b9e\u7ed3\u679c\u3002<\/p>\n<p>\u867d\u7136 Shopify \u9ed8\u8ba4\u63d0\u4f9b\u4e86\u4e00\u4e2a\u5f88\u597d\u7684\u5e73\u53f0\uff0c\u4f46\u60a8\u8fd8\u53ef\u4ee5\u91c7\u53d6\u5176\u4ed6\u63aa\u65bd\u6765\u52a0\u901f\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u3002\u4e00\u65b9\u9762\uff0c\u4f60\u5e94\u8be5\u9009\u62e9\u4e00\u4e2a\u9ad8\u5ea6\u4f18\u5316\u7684\u8f7b\u91cf\u7ea7\u4e3b\u9898\u2014\u2014\u6216\u8005\u6839\u636e\u4f60\u7684\u89c4\u8303\u6784\u5efa\u4e00\u4e2a\u3002\u786e\u4fdd\u60a8\u6b63\u786e\u4f18\u5316\u7f51\u7ad9\u4e0a\u7684\u56fe\u50cf\uff0c\u5e76\u6ce8\u610f\u4e0d\u8981\u4f7f\u7528\u592a\u591a\u7167\u7247\u3002\u4e22\u5f03\u90a3\u4e9b\u6ed1\u5757\u2014\u2014\u53cd\u6b63\u6ca1\u4eba\u4f7f\u7528\u5b83\u4eec\u2014\u2014\u4e0d\u8981\u5b89\u88c5\u51e0\u5341\u4e2a\u4f60\u51e0\u4e4e\u4e0d\u4f7f\u7528\u7684\u5e94\u7528\u7a0b\u5e8f\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/allbirds_performance_shopify_lighthouse.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2744\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/allbirds_performance_shopify_lighthouse.jpg\" alt=\"\" width=\"1200\" height=\"559\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/allbirds_performance_shopify_lighthouse.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/allbirds_performance_shopify_lighthouse-300x140.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/allbirds_performance_shopify_lighthouse-768x358.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h3>\u5982\u4f55\u9632\u6b62 Shopify \u5546\u5e97\u4e2d\u7684\u91cd\u590d\u5185\u5bb9<\/h3>\n<p>\u5f53\u4ea7\u54c1\u6216\u5185\u5bb9\u51fa\u73b0\u5728\u591a\u4e2a URL \u4e0a\u65f6\uff0c\u6211\u4eec\u8c08\u8bba\u7684\u662f\u91cd\u590d\u5185\u5bb9\u3002 \u8fd9\u5e76\u4e0d\u7406\u60f3\uff0c\u56e0\u4e3a\u8c37\u6b4c\u53ef\u80fd\u4f1a\u6df7\u6dc6\u54ea\u4e2a\u662f\u4e3b\u8981\u7684\u3002 \u56e0\u6b64\uff0c\u91cd\u590d\u7684\u5185\u5bb9\u4f1a\u963b\u788d\u60a8\u5728\u641c\u7d22\u4e2d\u7684\u8868\u73b0\u3002<\/p>\n<p>\u7531\u4e8e Shopify \u5bf9\u96c6\u5408\u7684\u504f\u597d\uff0c\u60a8\u6dfb\u52a0\u5230\u96c6\u5408\u4e2d\u7684\u7279\u5b9a\u4ea7\u54c1\u5c06\u5728\u4e24\u4e2a\u4e0d\u540c\u7684 URL \u4e0a\u53ef\u89c1\uff1a<\/p>\n<p><code>https:\/\/example.com\/products\/alien-ugly-christmas-sweater<\/code><\/p>\n<p>\u548c<\/p>\n<p><code>https:\/\/example.com\/collections\/ugly-christmas-sweaters\/alien-ugly-christmas-sweater<\/code><\/p>\n<p>\u4e0d\u7406\u60f3\uff01 \u5e78\u8fd0\u7684\u662f\uff0c\u7b2c\u4e8c\u4e2a\u88ab\u89c4\u8303\u5316\u4e3a\u7b2c\u4e00\u4e2a\uff0c\u4f46\u8fd9\u4f1a\u5bfc\u81f4\u5934\u75db\u3002 \u4f46\u662f\uff0c\u6709\u4e00\u79cd\u65b9\u6cd5\u53ef\u4ee5\u786e\u4fdd Shopify \u4ec5\u663e\u793a\u539f\u59cb\u4ea7\u54c1 URL \u5e76\u5c06\u5176\u4f5c\u4e3a\u94fe\u63a5\u5230\u4efb\u4f55\u5730\u65b9\u7684\u90a3\u4e2a\u3002<\/p>\n<p>\u4e3a\u6b64\uff0c\u60a8\u9700\u8981\u7f16\u8f91 Snippets \u6587\u4ef6\u5939\u4e2d\u7684 product-grid-item.liquid \u6587\u4ef6\u5e76\u66f4\u6539\u4ee5\u4e0b\u4ee3\u7801\uff08\u53ea\u6709\u5728\u60a8\u77e5\u9053\u81ea\u5df1\u5728\u505a\u4ec0\u4e48\u5e76\u786e\u4fdd\u8fdb\u884c\u5907\u4efd\u65f6\u624d\u7f16\u8f91\u4ee3\u7801\uff01\u60a8\u5e94\u8be5\u59cb\u7ec8\u62e5\u6709\u4e00\u4e2a \u5728\u7d27\u6025\u60c5\u51b5\u4e0b\u51c6\u5907\u597d\u60a8\u7684\u4e3b\u9898\u526f\u672c\uff09\uff1a<\/p>\n<p><code>&lt;a href=\u201d{{ product.url | within: current_collection }}\u201d class=\u201dproduct-grid-item\u201d&gt;<\/code><\/p>\n<p>\u5230<\/p>\n<p><code>&lt;a href=\u201d{{ product.url }}\u201d class=\u201dproduct-grid-item\u201d&gt;<\/code><\/p>\n<p>\u4f7f\u7528\u65b0\u7684 Dawn Shopify \u4e3b\u9898\uff0c\u4e0d\u518d\u9700\u8981\u8fd9\u79cd\u89e3\u51b3\u65b9\u6cd5\uff0c\u5b83\u4f1a\u81ea\u52a8\u8f93\u51fa\u6b63\u786e\u7684 URL\u3002\u5bf9\u4e8e\u5176\u4ed6\u4e3b\u9898\u6216\u66f4\u65e7\u7684\u4e3b\u9898\uff0c\u60a8\u53ef\u80fd\u4ecd\u9700\u8981\u68c0\u67e5\u6b64\u89e3\u51b3\u65b9\u6cd5\u3002<\/p>\n<h3>\u4f7f\u7528\u4ea7\u54c1\u53d8\u4f53<\/h3>\n<p>Shopify \u9002\u7528\u4e8e\u5c3a\u5bf8\u6216\u989c\u8272\u7b49\u4ea7\u54c1\u53d8\u4f53\u3002\u60a8\u6709\u5f88\u591a\u9009\u62e9\u53ef\u4ee5\u6839\u636e\u81ea\u5df1\u7684\u559c\u597d\u8fdb\u884c\u4e0d\u540c\u7684\u7ec4\u5408\u3002\u5f53\u7136\uff0c\u53d8\u4f53\u7684\u95ee\u9898\u662f\u5f88\u96be\u8ba9\u5b83\u4eec\u5728\u8c37\u6b4c\u4e2d\u6b63\u786e\u663e\u793a\u3002\u6839\u636e\u60a8\u7684\u9700\u8981\uff0c\u60a8\u53ef\u80fd\u4e0d\u9700\u8981\u5b83\uff0c\u4f46\u5982\u679c\u60a8\u5e0c\u671b\u5bf9\u4ea7\u54c1\u7684\u4e0d\u540c\u53d8\u4f53\u8fdb\u884c\u7d22\u5f15\uff0c\u6700\u597d\u5c06\u53d8\u4f53\u8f6c\u6362\u4e3a\u5355\u72ec\u7684\u4ea7\u54c1\u3002<\/p>\n<p>\u5f53\u7136\uff0c\u5982\u679c\u60a8\u5e0c\u671b\u5b83\u4eec\u5728 Google \u4e2d\u5355\u72ec\u51fa\u73b0\uff0c\u60a8\u9700\u8981\u63d0\u4f9b\u8db3\u591f\u4e0d\u540c\u7684\u4ea7\u54c1\u63cf\u8ff0\u7b49\u3002<\/p>\n<h3>\u5206\u9762\u5bfc\u822a\u6216\u4ea7\u54c1\u8fc7\u6ee4\u5668<\/h3>\n<p>\u5f00\u7bb1\u5373\u7528\uff0cShopify \u53ea\u4e3a\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u63d0\u4f9b\u4e86\u5c11\u6570\u8fc7\u6ee4\u9009\u9879 &#8211; \u6ca1\u6709\u9002\u5408\u60a8\u7684\u4e9a\u9a6c\u900a\u98ce\u683c\u7684\u5927\u578b\u83dc\u5355\uff01\u5e78\u8fd0\u7684\u662f\uff0c\u6709\u4e00\u4e9b\u65b9\u6cd5\u53ef\u4ee5\u5728\u60a8\u7684\u5bfc\u822a\u4e2d\u83b7\u5f97\u66f4\u591a\u8fc7\u6ee4\u5668\u3002\u6709\u4e24\u4e2a\u9009\u9879\uff1a\u5982\u679c\u60a8\u4f7f\u7528\u7684\u662f\u517c\u5bb9 Online Store 2.0 \u7684\u4e3b\u9898\uff0c\u8bf7\u6dfb\u52a0\u60a8\u7684\u81ea\u5b9a\u4e49\u8fc7\u6ee4\u5668\uff0c\u6216\u8005\u6dfb\u52a0\u4e00\u4e2a\u5e94\u7528\u7a0b\u5e8f\u6765\u4e3a\u60a8\u7ba1\u7406\u5b83\u3002<\/p>\n<p>\u7b2c\u4e00\u4e2a\u9009\u9879\u76f8\u5bf9\u7b80\u5355\uff0c\u4f46\u53ef\u80fd\u4f1a\u53d7\u5230\u9650\u5236\uff0c\u800c\u7b2c\u4e8c\u4e2a\u9009\u9879\u5219\u5f00\u8f9f\u4e86\u4e00\u4e2a\u5145\u6ee1\u53ef\u80fd\u6027\u7684\u4e16\u754c\u3002\u4ea7\u54c1\u8fc7\u6ee4\u5668\u5e94\u7528\u7a0b\u5e8f\u53ef\u8ba9\u60a8\u66f4\u597d\u5730\u63a7\u5236\u5982\u4f55\u5bf9\u591a\u9762\u5bfc\u822a\u8fdb\u884c\u5206\u7c7b\u548c\u53ef\u89c6\u5316\u3002\u6b64\u5916\uff0c\u5b83\u4eec\u8fd8\u5e26\u6709\u667a\u80fd\u9009\u9879\uff0c\u53ef\u4ee5\u66f4\u8f7b\u677e\u5730\u6839\u636e\u53d8\u91cf\u8d1f\u8f7d\u52a8\u6001\u52a0\u8f7d\u8fc7\u6ee4\u5668\u3002<\/p>\n<p>\u65e0\u8bba\u60a8\u9009\u62e9\u4ec0\u4e48\uff0c\u53ea\u8981\u786e\u4fdd\u5206\u9762\u5bfc\u822a\u751f\u6210\u7684\u53c2\u6570\u4e0d\u4f1a\u51fa\u73b0\u5728\u641c\u7d22\u7ed3\u679c\u9875\u9762\u4e2d\u2014\u2014\u5728 robots.txt \u6db2\u4f53\u6587\u4ef6\u4e2d\u4f7f\u7528\u7981\u6b62\u89c4\u5219\u963b\u6b62\u5b83\u4eec\u3002<\/p>\n<p>\u8fd9\u662f\u4e00\u4e2a\u591a\u9762 URL \u7684\u793a\u4f8b\uff1a<\/p>\n<p><code>https:\/\/www.allbirds.com\/collections\/mens?bestFor=everyday&amp;hue=red&amp;material=wool<\/code><\/p>\n<h3>\u7f16\u8f91 robots.txt \u4ee5\u786e\u5b9a\u641c\u7d22\u5f15\u64ce\u7684\u6700\u7ec8\u7ed3\u679c<\/h3>\n<p>Shopify \u8058\u8bf7\u4e86\u8bb8\u591a\u4e00\u6d41\u7684 SEO \u4eba\u5458\u6765\u5e2e\u52a9\u6269\u5c55\u548c\u6539\u8fdb\u5e73\u53f0\u7684\u529f\u80fd\u3002 \u8be5\u56e2\u961f\u5f88\u5feb\u63a8\u51fa\u7684\u4e00\u4ef6\u4e8b\u662f\u7f16\u8f91 robots.txt \u6587\u4ef6\u7684\u65b0\u529f\u80fd\u3002 \u5b8c\u5168\u63a7\u5236 robots.txt \u4e3a\u60a8\u63d0\u4f9b\u4e86\u66f4\u591a\u65b9\u5f0f\u6765\u63a7\u5236 Google \u5728\u60a8\u7684\u5546\u5e97\u4e2d\u53ef\u4ee5\u505a\u4ec0\u4e48\u548c\u4e0d\u53ef\u4ee5\u505a\u4ec0\u4e48\u3002 \u8fd9\u6d88\u9664\u4e86 SEO \u5728 Shopify \u4e2d\u9047\u5230\u7684\u6700\u91cd\u8981\u95ee\u9898\u4e4b\u4e00\u3002<\/p>\n<p>robots.txt \u6587\u4ef6\u662f\u53ef\u7528\u4e8e\u4f18\u5316\u5728\u7ebf\u5546\u5e97\u6216\u7f51\u7ad9\u7684\u91cd\u8981\u5de5\u5177\u4e4b\u4e00\u3002 \u5b83\u63d0\u4f9b\u4e86\u4e00\u79cd\u65b9\u6cd5\u6765\u544a\u8bc9 Google \u60a8\u5e0c\u671b\u4ed6\u4eec\u5982\u4f55\u6293\u53d6\u8be5\u7f51\u7ad9\u3002 \u7406\u60f3\u60c5\u51b5\u4e0b\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u5b83\u6765\u9632\u6b62\u641c\u7d22\u5f15\u64ce\u6293\u53d6\u60a8\u7f51\u7ad9\u4e2d\u4e0d\u592a\u91cd\u8981\u7684\u9875\u9762\u6216\u90e8\u5206\u3002 \u5bf9\u4e8e\u5927\u578b\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u6765\u8bf4\uff0c\u8fd9\u975e\u5e38\u91cd\u8981\u3002<\/p>\n<p>\u60a8\u53ef\u4ee5\u5728 https:\/\/example.com\/robots.txt \u4e0a\u627e\u5230\u60a8\u7684 robots.txt \u6587\u4ef6\u3002 Shopify \u7684\u6807\u51c6 robots.txt \u5982\u4e0b\u6240\u793a\uff1a<\/p>\n<p><code class=\"hljs http\"><span class=\"hljs-attribute\">User-agent<\/span>: *<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/admin<br \/>\n<span class=\"hljs-attribute\">DiAsallow<\/span>: \/cart<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/orders<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/checkout<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/54914154724\/checkouts<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/54914154724\/orders<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/carts<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/account<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/collections\/*sort_by*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/collections\/*sort_by*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/collections\/*+*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/collections\/*%2B*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/collections\/*%2b*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/collections\/*+*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/collections\/*%2B*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/collections\/*%2b*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/blogs\/*+*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/blogs\/*%2B*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/blogs\/*%2b*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/blogs\/*+*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/blogs\/*%2B*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/blogs\/*%2b*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*?*oseid=*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*preview_theme_id*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*preview_script_id*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/policies\/<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/*?*ls=*&amp;ls=*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/*?*ls%3D*%3Fls%3D*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/*\/*?*ls%3d*%3fls%3d*<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/search<br \/>\n<span class=\"hljs-attribute\">Disallow<\/span>: \/apple-app-site-association<\/code><\/p>\n<p>Shopify \u81ea\u52a8\u7981\u6b62\u6293\u53d6\u5546\u5e97\u7684\u591a\u4e2a\u90e8\u5206\u3002\u5b83\u505a\u5f97\u5f88\u597d\uff0c\u5927\u591a\u6570\u7528\u6237\u53ef\u80fd\u4e0d\u5fc5\u63a5\u89e6\u8fd9\u4e2a\u6587\u4ef6\u3002\u4f46\u662f\u5bf9\u4e8e\u66f4\u590d\u6742\u6216\u66f4\u5e7f\u6cdb\u7684\u7f51\u7ad9\uff0c\u6dfb\u52a0\u4e00\u4e9b\u89c4\u5219\u4ee5\u786e\u4fdd\u4e00\u4e9b\u66f4\u9ad8\u7ea7\u7684\u529f\u80fd\u4e0d\u4f1a\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u751f\u6210\u91cd\u590d\u7684\u5185\u5bb9\u53ef\u80fd\u662f\u6709\u610f\u4e49\u7684\u3002<\/p>\n<p>\u60a8\u73b0\u5728\u53ef\u4ee5\u901a\u8fc7\u8f6c\u5230\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u7ba1\u7406\u9875\u9762\u6765\u7f16\u8f91 robots.txt \u6db2\u4f53\u6587\u4ef6\u3002\u4ece\u90a3\u91cc\uff0c\u8f6c\u5230\u4e3b\u9898\u90e8\u5206\u5e76\u9009\u62e9\u64cd\u4f5c &gt; \u7f16\u8f91\u4ee3\u7801\u3002\u627e\u5230\u6a21\u677f\u90e8\u5206\uff0c\u7136\u540e\u5355\u51fb\u6dfb\u52a0\u65b0\u6a21\u677f\u3002\u5355\u51fb\u4e0b\u62c9\u83dc\u5355\u5e76\u4ece\u5e95\u90e8\u9009\u62e9 robots.txt\u3002\u5355\u51fb\u521b\u5efa\u6a21\u677f\uff0c\u60a8\u53ef\u4ee5\u5f00\u59cb\u7f16\u8f91\u3002<\/p>\n<h3>\u4ea7\u54c1\u7684\u7ed3\u6784\u5316\u6570\u636e<\/h3>\n<p>\u7ed3\u6784\u5316\u6570\u636e\u5728\u5f53\u4eca\u65f6\u4ee3\u81f3\u5173\u91cd\u8981\u3002\u7ed3\u6784\u5316\u6570\u636e\u88ab\u7f16\u7801\u5728\u4e00\u4e2a\u7279\u5b9a\u7684\u8bcd\u6c47\u8868\u4e2d\u2014\u2014\u5728\u8fd9\u79cd\u60c5\u51b5\u4e0b\u662f Schema.org\u2014\u2014\u641c\u7d22\u5f15\u64ce\u4f1a\u8bfb\u53d6\u8fd9\u4e9b\u8bcd\u6c47\u8868\u4ee5\u66f4\u597d\u5730\u4e86\u89e3\u60a8\u7684\u7f51\u7ad9\u3002\u7ed3\u6784\u5316\u6570\u636e\u5411 Google \u63cf\u8ff0\u4e86\u60a8\u7f51\u7ad9\u7684\u6bcf\u4e2a\u90e8\u5206\uff0c\u56e0\u6b64\u5b83\u4e86\u89e3\u60a8\u7684\u4f5c\u8005\u3001\u6587\u7ae0\u3001\u9875\u9762\u7c7b\u578b\u3001\u4e1a\u52a1\u4ee5\u53ca\u5b83\u4eec\u4e4b\u95f4\u7684\u8054\u7cfb\u65b9\u5f0f\u3002\u5f53\u7136\uff0c\u8fd8\u6709\u4ea7\u54c1\u7684 Schema \u7ed3\u6784\u5316\u6570\u636e\u3002<\/p>\n<p>\u4f7f\u7528\u4ea7\u54c1\u7ed3\u6784\u5316\u6570\u636e\uff0c\u60a8\u53ef\u4ee5\u5411\u641c\u7d22\u5f15\u64ce\u63cf\u8ff0\u60a8\u7684\u4ea7\u54c1\u3002\u4f60\u4f1a\u544a\u8bc9\u4ed6\u4eec\u4ea7\u54c1\u7684\u540d\u79f0\u3001\u63cf\u8ff0\u3001\u56fe\u7247\u3001SKU\u3001\u4ef7\u683c\u3001\u8bc4\u8bba\u7b49\u7b49\u3002\u50cf Google \u8fd9\u6837\u7684\u641c\u7d22\u5f15\u64ce\u53ef\u80fd\u4f1a\u4e3a\u60a8\u7684\u4ea7\u54c1\u5217\u8868\u63d0\u4f9b\u4e30\u5bcc\u7684\u7ed3\u679c\uff0c\u4ee5\u6362\u53d6\u8fd9\u4e9b\u6709\u4ef7\u503c\u7684\u4fe1\u606f\u3002\u5bcc\u5a92\u4f53\u641c\u7d22\u7ed3\u679c\u662f\u7a81\u51fa\u663e\u793a\u7684\u641c\u7d22\u7ed3\u679c\uff0c\u5176\u4e2d\u5305\u542b\u6709\u5173\u4ef7\u683c\u3001\u53ef\u7528\u6027\u751a\u81f3\u661f\u7ea7\u8bc4\u8bba\u7684\u4fe1\u606f\u3002\u83b7\u5f97\u8fd9\u4e00\u70b9\u5bf9\u4e8e\u5728\u7ebf\u5546\u5e97\u81f3\u5173\u91cd\u8981\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/product-rich-snippet-google.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2745\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/product-rich-snippet-google.jpg\" alt=\"\" width=\"1200\" height=\"237\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/product-rich-snippet-google.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/product-rich-snippet-google-300x59.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/product-rich-snippet-google-768x152.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p>\u5e78\u8fd0\u7684\u662f\uff0c\u5927\u591a\u6570\u4e3b\u9898\u548c Shopify \u672c\u8eab\u90fd\u4f1a\u8f93\u51fa\u4e00\u4e9b\u4ea7\u54c1\u7ed3\u6784\u5316\u6570\u636e\u3002\u5982\u679c\u60a8\u9700\u8981\u66f4\u590d\u6742\u7684\u8bbe\u7f6e\u800c\u65e0\u9700\u7f16\u5199\u4ee3\u7801\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528 Shopify \u5e94\u7528\u5546\u5e97\u4e2d\u7684\u7ed3\u6784\u5316\u6570\u636e\u5e94\u7528\u4e4b\u4e00\u3002\u4f46\u8fd8\u6709\u53e6\u4e00\u79cd\u53ef\u80fd\u6027\uff1aShopify \u7684 Yoast SEO\u3002<\/p>\n<h4>Yoast SEO for Shopify \u81ea\u52a8\u8f93\u51fa\u7ed3\u6784\u5316\u6570\u636e<\/h4>\n<p>\u5728 WordPress \u4e0a\uff0cYoast SEO \u62e5\u6709\u6700\u597d\u7684\u7ed3\u6784\u5316\u6570\u636e\u5b9e\u73b0\u4e4b\u4e00\u3002\u6211\u4eec\u6784\u5efa\u4e86\u4e00\u4e2a\u5b8c\u6574\u7684\u56fe\u8868\uff0c\u63cf\u8ff0\u5e76\u8fde\u63a5\u4e86\u60a8\u7f51\u7ad9\u7684\u6bcf\u4e2a\u89d2\u843d\u3002\u8c37\u6b4c\u559c\u6b22\u8fd9\u4e2a\uff01\u73b0\u5728\uff0c\u6211\u4eec\u5728 Yoast SEO \u5e94\u7528\u4e2d\u5c06\u5176\u4e2d\u7684\u4e00\u90e8\u5206\u5e26\u5230 Shopify\u3002\u4e0d\u5e78\u7684\u662f\uff0c\u6211\u4eec\u8fd8\u4e0d\u80fd\u5305\u542b\u6211\u4eec\u60f3\u8981\u7684\u6240\u6709\u5185\u5bb9\uff0c\u56e0\u4e3a\u5728 Shopify \u4e2d\u8fdb\u884c\u6240\u6709\u64cd\u4f5c\u6709\u70b9\u6311\u5254\u3002\u5c3d\u7ba1\u5982\u6b64\uff0c\u6211\u4eec\u8fd8\u662f\u6210\u529f\u5e76\u83b7\u5f97\u4e86\u91cd\u8981\u7684\u4e1c\u897f\uff0c\u6211\u4eec\u73b0\u5728\u53ef\u4ee5\u544a\u8bc9\u8c37\u6b4c\u60a8\u7684\u4ea7\u54c1\u53ca\u5176\u8be6\u7ec6\u4fe1\u606f\u3002<\/p>\n<p>\u8981\u8ba9 Yoast SEO \u8f93\u51fa Schema\uff0c\u60a8\u9700\u8981\u7ecf\u8fc7\u4e00\u4e9b\u6b65\u9aa4\u624d\u80fd\u5f00\u59cb\u3002\u8bb8\u591a\u7ed3\u6784\u5316\u6570\u636e\u662f\u81ea\u52a8\u6dfb\u52a0\u7684\uff0c\u4f46\u6211\u4eec\u786e\u5b9e\u9700\u8981\u60a8\u7684\u4e00\u4e9b\u8f93\u5165\u3002\u9996\u5148\uff0c\u8f6c\u5230\u5e94\u7528\u7a0b\u5e8f\u5e76\u6253\u5f00 Shopify \u5e94\u7528\u7a0b\u5e8f\u7684 Yoast SEO\u3002\u8f6c\u5230\u8bbe\u7f6e\u5e76\u5355\u51fb\u4fa7\u680f\u4e2d\u7684\u67b6\u6784\u9009\u9879\u5361\u3002\u5355\u51fb\u7ad9\u70b9\u8868\u793a\u5e76\u586b\u5199\u60a8\u7684\u5546\u5e97\u540d\u79f0\uff0c\u4e0a\u4f20\u5fbd\u6807\u5e76\u586b\u5199\u793e\u4ea4\u8d44\u6599\u3002\u73b0\u5728\uff0c\u60a8\u7684\u7f51\u7ad9\u5df2\u51c6\u5907\u5c31\u7eea\u3002<\/p>\n<h4>\u4e3a\u60a8\u7684\u6587\u7ae0\u548c\u9875\u9762\u67b6\u6784\u7ed3\u6784\u5316\u6570\u636e<\/h4>\n<p>Shopify \u7684 Yoast SEO \u4f7f\u7528 Schema \u7ed3\u6784\u5316\u6570\u636e\u505a\u4e86\u5f88\u591a\u5de5\u4f5c\u3002\u4f8b\u5982\uff0c\u6211\u4eec\u4f1a\u544a\u8bc9 Google \u60a8\u7684\u6240\u6709\u4e1a\u52a1\u2014\u2014\u540d\u79f0\u3001\u5fbd\u6807\u548c\u793e\u4ea4\u53e5\u67c4\u3002 SEO \u5e94\u7528\u7a0b\u5e8f\u975e\u5e38\u7075\u6d3b\uff0c\u56e0\u6b64\u60a8\u53ef\u4ee5\u786e\u5b9a\u5728\u60a8\u60f3\u8981\u4e0e\u5176\u4ed6\u670d\u52a1\u96c6\u6210\u65f6\u8981\u6253\u5f00\u6216\u5173\u95ed\u67b6\u6784\u7ed3\u6784\u5316\u6570\u636e\u7684\u54ea\u4e9b\u90e8\u5206\u3002<\/p>\n<p>Shopify \u7684 Yoast SEO \u9644\u5e26\u4e00\u4e2a\u989d\u5916\u7684\u7ed3\u6784\u5316\u6570\u636e\u9009\u9879\uff0c\u7528\u4e8e\u8bbe\u7f6e\u81ea\u5df1\u7684\u5e16\u5b50\u548c\u9875\u9762\u3002\u5bf9\u4e8e\u9875\u9762\uff0c\u60a8\u73b0\u5728\u53ef\u4ee5\u8be6\u7ec6\u63cf\u8ff0\u5b83\u3002\u4f8b\u5982\uff0c\u60a8\u53ef\u4ee5\u901a\u8fc7\u5e94\u7528\u7a0b\u5e8f\u4e2d\u7684\u7b80\u5355\u9009\u62e9\u544a\u8bc9 Google \u60a8\u7684\u8054\u7cfb\u9875\u9762\u6b63\u662f\u5982\u6b64\u3002\u4e4b\u540e\uff0cYoast SEO \u4f1a\u5c06 ContactPage Schema \u7ed3\u6784\u5316\u6570\u636e\u6dfb\u52a0\u5230\u60a8\u7684\u8054\u7cfb\u9875\u9762\u4e2d\u2014\u2014\u4f9b Google \u4f7f\u7528\u3002<\/p>\n<p>\u8fd9\u4e5f\u9002\u7528\u4e8e\u6587\u7ae0\u3002\u9ed8\u8ba4\u60c5\u51b5\u4e0b\uff0cYoast SEO \u4f1a\u4e3a\u6bcf\u7bc7\u6587\u7ae0\u6dfb\u52a0\u6587\u7ae0\u7ed3\u6784\u5316\u6570\u636e\uff0c\u4f46\u60a8\u53ef\u4ee5\u8f7b\u677e\u66f4\u6539\u6b64\u8bbe\u7f6e\u3002\u6709\u65b0\u95fb\u6587\u7ae0\u3001\u62a5\u544a\u3001\u5b66\u672f\u6587\u7ae0\u7b49\u7b49\u7684\u9009\u9879\u3002\u901a\u8fc7\u5b9a\u4e49\u8fd9\u4e00\u70b9\uff0c\u60a8\u53ef\u4ee5\u4e3a\u641c\u7d22\u5f15\u64ce\u63d0\u4f9b\u66f4\u591a\u5173\u4e8e\u4ed6\u4eec\u53ef\u4ee5\u5728\u9875\u9762\u4e0a\u627e\u5230\u7684\u5185\u5bb9\u7684\u8be6\u7ec6\u4fe1\u606f\uff0c\u5e76\u4e14\u4ed6\u4eec\u4e0d\u5fc5\u731c\u6d4b\u3002<\/p>\n<p>\u597d\u5947\u5b9e\u73b0\u662f\u5982\u4f55\u5de5\u4f5c\u7684\uff1f\u6211\u4eec\u5df2\u7ecf\u8bb0\u5f55\u4e86 Shopify \u8f93\u51fa\u7684\u6240\u6709 Schema \u7ed3\u6784\u5316\u6570\u636e Yoast SEO\u3002<\/p>\n<h3>\u5982\u4f55\u5728 Shopify \u4e2d\u7ba1\u7406\u91cd\u5b9a\u5411<\/h3>\n<p>\u5f53\u60a8\u5904\u7406\u7f51\u7ad9\u7ed3\u6784\u65f6\uff0c\u91cd\u5b9a\u5411\u975e\u5e38\u91cd\u8981\u4e14\u975e\u5e38\u6709\u7528\u3002 \u901a\u8fc7\u9002\u5f53\u7684\u91cd\u5b9a\u5411\uff0c\u60a8\u53ef\u4ee5\u5c06\u5ba2\u6237\u4ece\u4e00\u4e2a URL \u53d1\u9001\u5230\u53e6\u4e00\u4e2a URL\uff0c\u800c\u4ed6\u4eec\u4e0d\u4f1a\u6ce8\u610f\u5230\u5b83\u3002 \u5f53\u60a8\u5220\u9664\u9875\u9762\u6216\u4ea7\u54c1\u5e76\u4e14\u4e0d\u5e0c\u671b\u4eba\u4eec\u5076\u7136\u53d1\u73b0\u6b7b\u94fe\u63a5\u65f6\uff0c\u60a8\u53ef\u4ee5\u4f7f\u7528\u5b83\u3002<\/p>\n<p>Shopify \u5185\u7f6e\u4e86\u91cd\u5b9a\u5411\u529f\u80fd\u3002 \u4e00\u65b9\u9762\uff0c\u5f53\u60a8\u66f4\u6539\u73b0\u6709\u5e16\u5b50\u7684 slug \u65f6\uff0cShopify \u4f1a\u81ea\u52a8\u6dfb\u52a0\u91cd\u5b9a\u5411\u3002 \u5982\u679c\u60a8\u9700\u8981\u5728\u60a8\u7684\u7f51\u7ad9\u4e0a\u8fdb\u884c\u5927\u89c4\u6a21\u5de5\u4f5c\uff0c\u60a8\u53ef\u4ee5\u4e0a\u4f20\u5e26\u6709\u91cd\u5b9a\u5411\u7684 CSV \u6587\u4ef6\u3002 \u6216\u8005\u53ea\u9700\u4f7f\u7528\u7ba1\u7406\u8bbe\u7f6e\u5bfc\u822a\u90e8\u5206\u4e2d\u7684 URL \u91cd\u5b9a\u5411\u529f\u80fd\u3002 \u8fd9\u662f\u4e00\u4e2a\u7b80\u5355\u7684\u91cd\u5b9a\u5411\u529f\u80fd\uff0c\u53ea\u6709\u4e24\u4e2a\u5b57\u6bb5\uff1a\u4e00\u4e2a\u7528\u4e8e\u60a8\u8981\u91cd\u5b9a\u5411\u7684\u65e7 URL\uff0c\u53e6\u4e00\u4e2a\u7528\u4e8e\u60a8\u5e0c\u671b\u65e7 URL \u6307\u5411\u7684\u65b0 URL\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-redirect-feature.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2746\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-redirect-feature.jpg\" alt=\"\" width=\"1200\" height=\"625\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-redirect-feature.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-redirect-feature-300x156.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/shopify-redirect-feature-768x400.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h3>\u5c06\u60a8\u7684 Shopify \u5546\u5e97\u6dfb\u52a0\u5230 Google Search Console<\/h3>\n<p>\u501f\u52a9 Google Analytics\uff08\u5206\u6790\uff09\uff0cGoogle Search Console \u662f\u4e86\u89e3\u60a8\u7684\u5546\u5e97\u5728\u641c\u7d22\u4e2d\u7684\u8868\u73b0\u7684\u91cd\u8981\u5de5\u5177\u3002\u5b83\u8ba9\u60a8\u4e86\u89e3\u60a8\u7684\u7f51\u7ad9\u5728\u6280\u672f\u610f\u4e49\u4e0a\u662f\u5982\u4f55\u8fd0\u4f5c\u7684\u2014\u2014\u53ef\u6293\u53d6\u3001\u5feb\u901f\u4e14\u5177\u6709\u6709\u6548\u7684\u7ed3\u6784\u5316\u6570\u636e\u2014\u2014\u4ee5\u53ca\u5728\u53ef\u89c1\u6027\u610f\u4e49\u4e0a\u3002\u4eba\u4eec\u5982\u4f55\u770b\u5f85\u60a8\u7684\u9875\u9762\u548c\u4ea7\u54c1\uff0c\u4ee5\u53ca\u4ed6\u4eec\u5982\u4f55\u4e0e\u5b83\u4eec\u4e92\u52a8\uff1f\u5fc5\u987b\u5c06\u60a8\u7684\u5546\u5e97\u6dfb\u52a0\u5230 Search Console\u3002<\/p>\n<p>\u6dfb\u52a0\u60a8\u7684 Shopify \u5546\u5e97\u5e76\u4e0d\u590d\u6742\uff1a<\/p>\n<ul>\n<li>\u6253\u5f00 Search Console \u5e76\u767b\u5f55\uff0c<\/li>\n<li>\u6dfb\u52a0\u65b0\u5c5e\u6027<\/li>\n<li>\u5982\u679c\u60a8\u4ece\u7b2c\u4e09\u65b9\u8d2d\u4e70\u4e86 URL\uff0c\u8bf7\u9009\u62e9\u4efb\u4f55\u4e00\u79cd\u65b9\u5f0f<\/li>\n<li>\u4e3a\u60a8\u4ece Shopify \u83b7\u5f97\u7684 examplestore.myshopify.com \u6216<\/li>\n<li>examplestore.com URL \u9009\u62e9 URL \u65b9\u5f0f\uff08\u8fd9\u662f\u552f\u4e00\u6709\u6548\u7684\u65b9\u5f0f\uff09<\/li>\n<li>\u6682\u65f6\u5173\u95ed\u5bc6\u7801\u4fdd\u62a4\uff08\u5982\u679c\u9700\u8981\uff09<\/li>\n<li>\u8f93\u5165\u60a8\u7684\u57df\u540d\uff08\u5305\u62ec https:\/\/\uff09<\/li>\n<li>\u590d\u5236 HTML \u6587\u4ef6<\/li>\n<li>\u6253\u5f00\u60a8\u7684\u7f51\u7ad9\u4e3b\u9898\u8bbe\u7f6e<\/li>\n<li>\u5355\u51fb\u64cd\u4f5c &gt; \u7f16\u8f91\u4ee3\u7801<\/li>\n<li>\u627e\u5230theme.liquid\u6587\u4ef6\u5e76\u7c98\u8d34\u5230head\u6807\u7b7e\u4e0b\u65b9\u7684HTML\u6807\u7b7e\u4e2d<\/li>\n<li>\u4fdd\u5b58\u5e76\u7b49\u5f85 Google \u9a8c\u8bc1\u60a8\u7684\u7f51\u7ad9<\/li>\n<\/ul>\n<p>Shopify \u7684 Yoast SEO \u53ef\u4ee5\u8f7b\u677e\u5730\u5c06\u9a8c\u8bc1\u7801\u6dfb\u52a0\u5230\u60a8\u7684\u7535\u5b50\u5546\u52a1\u5546\u5e97\u3002\u4f60\u4e0d\u518d\u9700\u8981\u89e6\u6478\u4efb\u4f55\u4ee3\u7801\u6765\u505a\u5230\u8fd9\u4e00\u70b9\uff01\u53ea\u9700\u6253\u5f00 Yoast SEO \u5e94\u7528\u7a0b\u5e8f\uff0c\u8f6c\u5230\u8bbe\u7f6e\u5e76\u5355\u51fb\u4fa7\u680f\u4e2d\u7684\u7f51\u7ad9\u7ba1\u7406\u5458\u5de5\u5177\u3002\u627e\u5230\u60a8\u8981\u9a8c\u8bc1\u7684\u7f51\u7ad9\u7ba1\u7406\u5458\u5de5\u5177\uff08Google\u3001\u767e\u5ea6\u3001Bing \u6216\u5176\u4ed6\uff09\uff0c\u7136\u540e\u7c98\u8d34\u60a8\u6536\u5230\u7684\u9a8c\u8bc1\u7801\u3002\u5355\u51fb\u4fdd\u5b58\uff0c\u60a8\u5c31\u53ef\u4ee5\u5f00\u59cb\u4e86\u3002\u68c0\u67e5\u60a8\u7f51\u7ad9\u7684\u5934\u90e8\uff0c\u770b\u770b\u4ee3\u7801\u662f\u5426\u6b63\u786e\u6dfb\u52a0\u3002<\/p>\n<h2>\u5982\u4f55\u5728 Shopify \u4e2d\u589e\u52a0\u9500\u552e\u989d<\/h2>\n<p>\u5f53\u60a8\u7684\u5546\u5e97\u542f\u52a8\u5e76\u8fd0\u884c\u65f6\uff0c\u63a5\u4e0b\u6765\u7684\u4e8b\u60c5\u5c31\u662f\u5438\u5f15\u8fd9\u4e9b\u5ba2\u6237\u2014\u2014\u5e76\u8ba9\u4ed6\u4eec\u8fd4\u56de\u5e76\u82b1\u8d39\u8d8a\u6765\u8d8a\u591a\u7684\u94b1\u3002\u5bf9\u4e8e\u521d\u51fa\u8305\u5e90\u7684\u5546\u5e97\uff0c\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u5bf9\u4ea7\u54c1\u8fdb\u884c\u6392\u540d\u5e76\u4e0d\u5bb9\u6613\u3002\u60a8\u5fc5\u987b\u505a\u66f4\u591a\u5de5\u4f5c\u624d\u80fd\u5f15\u8d77\u6ce8\u610f\uff0c\u8425\u9500\u60a8\u7684 Shopify \u5546\u5e97\u53ef\u4ee5\u8ba9\u60a8\u5230\u8fbe\u90a3\u91cc\u3002\u6b64\u5916\uff0c\u6539\u8fdb\u7528\u6237\u4f53\u9a8c\u53ef\u4ee5\u5e2e\u52a9\u60a8\u63d0\u9ad8\u8fd9\u4e9b\u8f6c\u5316\u7387\u3002<\/p>\n<h3>SEO\u4e4b\u5916\u7684\u8425\u9500<\/h3>\n<p>\u6bcf\u4e2a\u5728\u7ebf\u5546\u5e97\u90fd\u9700\u8981\u8425\u9500\u3002\u60a8\u53ef\u4ee5\u505a\u5f88\u591a\u4e8b\u60c5\u6765\u8ba9\u4eba\u4eec\u5bf9\u60a8\u7684\u4ea7\u54c1\u611f\u5174\u8da3\u5e76\u5c06\u4ed6\u4eec\u5e26\u5230\u60a8\u7684\u5546\u5e97\u3002\u5728 Shopify SEO \u7ec8\u6781\u6307\u5357\u7684\u8fd9\u4e00\u90e8\u5206\u4e2d\uff0c\u6211\u4eec\u60f3\u5feb\u901f\u5f3a\u8c03\u4e00\u4e9b\u9009\u9879\u3002<\/p>\n<h3>\u4ed8\u8d39\u5e7f\u544a\u548c Google \u8d2d\u7269<\/h3>\n<p>\u8bb8\u591a Shopify \u5546\u5e97\u901a\u8fc7\u4ed8\u8d39\u5e7f\u544a\u83b7\u5f97\u7b2c\u4e00\u6279\u5ba2\u6237\u3002\u4ed8\u8d39\u5e7f\u544a\u662f\u5feb\u901f\u83b7\u5f97\u77e5\u540d\u5ea6\u7684\u597d\u65b9\u6cd5\u3002\u60a8\u53ef\u4ee5\u6839\u636e\u60a8\u9009\u62e9\u7684\u6761\u6b3e\u548c\u7ed3\u679c\u4ed4\u7ec6\u5b9a\u4f4d\u60a8\u5e0c\u671b\u5e7f\u544a\u5c55\u793a\u7684\u5bf9\u8c61\u3002\u60a8\u53ef\u4ee5\u4f7f\u7528\u4ed8\u8d39\u5e7f\u544a\u505a\u7684\u4e8b\u60c5\u6ca1\u6709\u9650\u5236\u2014\u2014\u5f53\u7136\uff0c\u552f\u4e00\u7684\u9650\u5236\u56e0\u7d20\u662f\u60a8\u60f3\u4e3a\u8fd9\u4e9b\u5e7f\u544a\u652f\u4ed8\u7684\u8d39\u7528\u3002<\/p>\n<p>\u7136\u540e\u662f\u8c37\u6b4c\u8d2d\u7269\uff0c\u5728\u8fd9\u91cc\u4f60\u4e5f\u53ef\u4ee5\u8ba9\u4f60\u7684\u4ea7\u54c1\u53d7\u5230\u5173\u6ce8\u3002\u5982\u679c\u60a8\u5728\u9009\u5b9a\u7684\u56fd\u5bb6\/\u5730\u533a\uff0c\u90a3\u4e48\u5728\u90a3\u91cc\u4e0a\u5e02\u751a\u81f3\u4e0d\u9700\u8981\u82b1\u94b1\uff0c\u4e5f\u5c31\u662f\u8bf4\u3002\u6709\u4e00\u4e2a Google \u6e20\u9053\u5e94\u7528\u7a0b\u5e8f\u53ef\u8ba9\u60a8\u8f7b\u677e\u5c06 Shopify \u5546\u5e97\u8fde\u63a5\u5230\u8be5\u65e0\u9650\u5e73\u53f0\u3002<\/p>\n<p><a href=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/google-shopping-shopify-seo.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2747\" src=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/google-shopping-shopify-seo.jpg\" alt=\"\" width=\"1200\" height=\"775\" srcset=\"https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/google-shopping-shopify-seo.jpg 1200w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/google-shopping-shopify-seo-300x194.jpg 300w, https:\/\/eastdigi.com\/wp-content\/uploads\/2022\/03\/google-shopping-shopify-seo-768x496.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<h4>\u793e\u4ea4\u5a92\u4f53\u5e02\u573a\u8425\u9500<\/h4>\n<p>\u793e\u4ea4\u5a92\u4f53\u662f\u5de8\u5927\u7684\u2014\u2014\u5229\u7528\u5b83\u6765\u53d1\u6325\u4f60\u7684\u4f18\u52bf\uff01\u90a3\u91cc\u6709\u5927\u91cf\u77e5\u540d\u5e73\u53f0\uff0c\u4f8b\u5982 Instagram\u3001Twitter \u548c Facebook\uff0c\u4f46\u4e5f\u6709\u66f4\u591a\u5c0f\u4f17\u5e73\u53f0\uff0c\u4f8b\u5982 Reddit\u3002\u53d1\u6325\u521b\u610f\u5e76\u627e\u51fa\u60a8\u7684\u89c2\u4f17\u4f4f\u5728\u54ea\u91cc\u3002\u627e\u51fa\u4ed6\u4eec\u9700\u8981\u4ec0\u4e48\u5e76\u5efa\u7acb\u8054\u7cfb\uff01\u5efa\u7acb\u60a8\u7684\u54c1\u724c\u3001\u60a8\u7684\u58f0\u97f3\u5e76\u63a8\u52a8\u60a8\u7684\u5546\u5e97\u3002<\/p>\n<h4>\u89c6\u9891\u8425\u9500<\/h4>\n<p>\u4e70\u4e1c\u897f\u662f\u4e00\u4ef6\u975e\u5e38\u5fae\u5999\u7684\u4e8b\u60c5\uff0c\u4f60\u8d8a\u80fd\u652f\u6301\u4f60\u7684\u5ba2\u6237\u8d8a\u597d\u3002\u89c6\u9891\u662f\u8ba9\u60a8\u7684\u5ba2\u6237\u66f4\u591a\u5730\u4e86\u89e3\u60a8\u7684\u4ea7\u54c1\u7684\u7edd\u4f73\u65b9\u5f0f\u3002\u89c6\u9891\u6b63\u5728\u84ec\u52c3\u53d1\u5c55\uff0c\u6240\u4ee5\u4e0d\u8981\u5fd8\u8bb0\u6295\u8d44\u9002\u5f53\u7684\u89c6\u9891 SEO \u7b56\u7565\u3002\u5982\u679c\u60a8\u60f3\u5b66\u4e60\u5982\u4f55\u8fdb\u884c\u89c6\u9891\u641c\u7d22\u5f15\u64ce\u4f18\u5316\uff0c\u6211\u4eec\u6709\u5927\u91cf\u7684\u7cbe\u5f69\u5185\u5bb9\u3002<\/p>\n<h4>\u7535\u5b50\u90ae\u4ef6\u8425\u9500<\/h4>\n<p>\u4e00\u4efd\u597d\u7684\u7535\u5b50\u90ae\u4ef6\u901a\u8baf\u5bf9\u60a8\u7684\u5546\u5e97\u81f3\u5173\u91cd\u8981\u3002\u8fd9\u662f\u5438\u5f15\u4eba\u4eec\u5e76\u4f7f\u4ed6\u4eec\u4e0e\u60a8\u7684\u5546\u5e97\u4fdd\u6301\u8054\u7cfb\u7684\u6700\u6210\u529f\u7684\u65b9\u5f0f\u4e4b\u4e00\u3002\u60a8\u53ef\u4ee5\u4f7f\u7528\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u8ba9\u5ba2\u6237\u4e86\u89e3\u6700\u65b0\u7684\u4ea7\u54c1\u548c\u9500\u552e\u60c5\u51b5\u3002\u6b64\u5916\uff0c\u60a8\u8fd8\u53ef\u4ee5\u5c06\u5176\u7528\u4f5c\u5185\u5bb9\u8425\u9500\u7b56\u7565\u7684\u4e00\u90e8\u5206\u2014\u2014\u8ba9\u5408\u9002\u7684\u4eba\u6ce8\u610f\u5230\u60a8\u7684\u5185\u5bb9\u3002<\/p>\n<p>Shopify \u9644\u5e26\u4e00\u4e2a\u4e13\u7528\u7684\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u5e94\u7528\u7a0b\u5e8f\uff0c\u53ef\u8ba9\u60a8\u5feb\u901f\u5165\u95e8\u3002\u6bcf\u6708\u524d 2,500 \u5c01\u7535\u5b50\u90ae\u4ef6\u662f\u514d\u8d39\u7684\u3002\u8bbe\u8ba1\u7535\u5b50\u90ae\u4ef6\u5c31\u662f\u9009\u62e9\u4e00\u4e2a\u6a21\u677f\u5e76\u6839\u636e\u81ea\u5df1\u7684\u559c\u597d\u5bf9\u5176\u8fdb\u884c\u81ea\u5b9a\u4e49\u3002\u60a8\u751a\u81f3\u53ef\u4ee5\u83b7\u5f97\u6570\u636e\u6765\u8ddf\u8e2a\u60a8\u7684\u65f6\u4e8b\u901a\u8baf\u662f\u5426\u6210\u529f\u3002<\/p>\n<h4>\u5f71\u54cd\u8005\u8425\u9500<\/h4>\n<p>\u5f71\u54cd\u8005\u8425\u9500\u53ef\u80fd\u662f\u60a8\u7684\u9009\u62e9\u3002\u5728\u5927\u591a\u6570\u5229\u57fa\u5e02\u573a\u4e2d\uff0c\u60a8\u4f1a\u53d1\u73b0\u6709\u5f71\u54cd\u529b\u7684\u4eba\u613f\u610f\u8c08\u8bba\u6216\u63a8\u5e7f\u60a8\u7684\u4ea7\u54c1\u3002\u5f71\u54cd\u8005\u8425\u9500\u662f\u4e00\u79cd\u4ee4\u4eba\u5174\u594b\u7684\u5ba3\u4f20\u65b9\u5f0f\uff0c\u5b83\u53ef\u80fd\u5bf9\u60a8\u7684\u884c\u4e1a\u6709\u610f\u4e49\u3002<\/p>\n<h4>\u7ebf\u4e0b\u8425\u9500<\/h4>\n<p>\u4e0d\u8981\u5fd8\u8bb0 Shopify \u5546\u5e97\u7684\u8001\u5f0f\u7ebf\u4e0b\u8425\u9500\u3002\u5982\u679c\u60a8\u662f\u4e00\u5bb6\u8fce\u5408\u672c\u5730\u53d7\u4f17\u7684\u672c\u5730\u5546\u5e97\uff0c\u5219\u5fc5\u987b\u8003\u8651\u7ebf\u4e0b\u8425\u9500\u3002\u60f3\u60f3\u5728\u5f53\u5730\u62a5\u7eb8\u4e0a\u505a\u5e7f\u544a\u3001\u5370\u5237\u4e00\u4e9b\u4f20\u5355\u6216\u8fdb\u884c\u6e38\u51fb\u961f\u8d34\u7eb8\u6d3b\u52a8\u3002\u9009\u62e9\u662f\u65e0\u7a77\u65e0\u5c3d\u7684\u3002<\/p>\n<h3>Shopify \u4e2d\u7684\u8f6c\u5316\u7387\u4f18\u5316<\/h3>\n<p>\u60a8\u7684\u5546\u5e97\u5e94\u8be5\u62e5\u6709\u51fa\u8272\u7684\u4ea7\u54c1\u3001\u4f18\u8d28\u7684\u5185\u5bb9\u3001\u51fa\u8272\u7684\u8bbe\u8ba1\u548c\u9002\u5f53\u7684 SEO \u4ee5\u5145\u5206\u5229\u7528\u5b83\u3002\u4f46\u5373\u4fbf\u5982\u6b64\uff0c\u60a8\u4ecd\u6709\u53ef\u80fd\u65e0\u6cd5\u5145\u5206\u5229\u7528\u60a8\u7684\u5546\u5e97\u3002\u5438\u5f15\u5ba2\u6237\u662f\u4e00\u56de\u4e8b\u2014\u2014\u8ba9\u4ed6\u4eec\u8f6c\u5316\u5e76\u518d\u6b21\u56de\u6765\u662f\u53e6\u4e00\u56de\u4e8b\u3002<\/p>\n<p>\u9664\u4e86\u6539\u5584\u60a8\u7684\u5546\u5e97\u5916\uff0c\u60a8\u8fd8\u5e94\u8be5\u6539\u5584\u5ba2\u6237\u5728\u60a8\u7684\u5546\u5e97\u4e2d\u7684\u4f53\u9a8c\u3002\u60a8\u5e94\u8be5\u5c1d\u8bd5\u6d88\u9664\u9053\u8def\u4e0a\u53ef\u80fd\u963b\u6b62\u8bbf\u5ba2\u6210\u4e3a\u5ba2\u6237\u7684\u4efb\u4f55\u98a0\u7c38\u3002\u8fd9\u4e9b\u53ef\u80fd\u662f\u6280\u672f\u95ee\u9898\u2014\u2014\u60a8\u7684\u8d2d\u7269\u8f66\u52a0\u8f7d\u4e0d\u4f73\u3002\u6216\u8005\u5b83\u53ef\u80fd\u4e0e\u60a8\u7684\u5185\u5bb9\u6709\u5173\u2014\u2014\u8be5 CTA \u4e0a\u7684\u6587\u672c\u662f\u5426\u8db3\u591f\u660e\u786e\uff1f\u60a8\u80fd\u627e\u5230\u6539\u8fdb\u4ea7\u54c1\u9875\u9762\u7684\u65b9\u6cd5\u5417\uff1f<\/p>\n<p>\u8fd9\u662f\u8f6c\u5316\u7387\u4f18\u5316\u7684\u9886\u57df\u3002\u5f00\u59cb\u8003\u8651\u7528\u6237\u65c5\u7a0b\uff0c\u770b\u770b\u60a8\u662f\u5426\u9519\u8fc7\u4e86\u6d41\u7a0b\u4e2d\u7684\u4e00\u6b65\u3002\u6d4b\u8bd5\u8d2d\u7269\u8f66\u7684\u4e0d\u540c\u8bbe\u7f6e\uff0c\u770b\u770b\u54ea\u4e2a\u6548\u679c\u66f4\u597d\u3002\u5c06\u60a8\u7684\u4ea7\u54c1\u9875\u9762\u901a\u8fc7\u69a8\u6c41\u673a\u3002\u8ddf\u8e2a\u3001\u6d4b\u8bd5\u3001\u66f4\u6539\u548c\u6539\u8fdb\uff01<\/p>\n<h3>\u56fd\u9645\u5316<\/h3>\n<p>\u5c06\u60a8\u7684\u5728\u7ebf\u5546\u5e97\u6269\u5c55\u5230\u60a8\u6240\u5728\u56fd\u5bb6\/\u5730\u533a\u4ee5\u5916\u7684\u5e02\u573a\u4e00\u76f4\u662f\u4e00\u4ef6\u82e6\u5dee\u4e8b\u3002\u5373\u4f7f\u4f7f\u7528 Shopify\uff0c\u4e8b\u60c5\u4e5f\u4f1a\u5f88\u5feb\u53d8\u5f97\u590d\u6742\uff0c\u4ece\u56fd\u9645\u57df\u5230 hreflang\u3001\u672c\u5730\u5316\u548c\u5b9a\u4f4d\uff0c\u4e00\u5207\u90fd\u5df2\u8bbe\u7f6e\u597d\u3002\u4f46\u662f\u4e16\u754c\u4e0a\u6709\u94b1\u53ef\u4ee5\u8d5a\u94b1\uff0c\u4e3a\u4ec0\u4e48\u4f60\u7684\u5546\u5e97\u6ca1\u6709\u4e00\u5757\u9985\u997c\u5462\uff1f<\/p>\n<p>\u4e3a\u4e86\u8ba9\u56fd\u9645\u5728\u7ebf\u5546\u5e97\u7684\u9500\u552e\u6210\u4e3a\u4e00\u79cd\u66f4\u53ef\u884c\u7684\u9009\u62e9\uff0cShopify \u6700\u8fd1\u5ba3\u5e03\u63a8\u51fa Markets\u3002 Shopify Markets \u6d88\u9664\u4e86\u56fd\u9645\u5316\u7684\u731c\u6d4b\u3002\u5b83\u914d\u5907\u4e86\u4ee5\u5f53\u5730\u8d27\u5e01\u652f\u4ed8\u3001\u5185\u5bb9\u548c\u754c\u9762\u7ffb\u8bd1\u3001\u5c65\u884c\u548c\u8fd0\u8f93\uff0c\u751a\u81f3\u7a0e\u6536\u548c\u6d77\u5173\u5904\u7406\u7684\u81ea\u52a8\u89e3\u51b3\u65b9\u6848\u3002<\/p>\n<p>\u5bf9\u4e8e SEO\uff0cShopify Markets 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WooCommerce\u2014\u2014\u6211\u4eec\u5728\u672c\u7f51\u7ad9\u7684\u4e00\u7bc7\u6587\u7ae0\u4e2d\u5bf9\u5b83\u4eec\u8fdb\u884c\u4e86\u6bd4\u8f83\u3002\u5982\u679c\u60a8\u5e0c\u671b\u4ece WooCommerce \u8fc1\u79fb\u5230 Shopify\uff0c\u60a8\u53ef\u4ee5\u653e\u5fc3\uff0c\u56e0\u4e3a\u8fc1\u79fb\u8fc7\u7a0b\u975e\u5e38\u7b80\u5355\u3002\u9996\u5148\uff0c\u60a8\u9700\u8981\u4ece WooCommerce \u5bfc\u51fa\u6570\u636e\u3002\u7136\u540e\uff0c\u901a\u8fc7 Store Importer \u5e94\u7528\u5c06\u60a8\u7684\u6570\u636e\u5bfc\u5165 Shopify\u3002\u6700\u540e\uff0c\u4ed4\u7ec6\u68c0\u67e5\u548c\u5ba1\u67e5\u5bfc\u5165\u7684\u6570\u636e\u3002\u53ef\u4ee5\u624b\u52a8\u6dfb\u52a0\u7f3a\u5c11\u7684\u4ea7\u54c1\u6216\u5ba2\u6237\u3002\u67e5\u770b Shopify \u7684\u5546\u5e97\u8fc1\u79fb\u6307\u5357\u4ee5\u83b7\u53d6\u66f4\u591a\u4fe1\u606f\u3002<\/p>\n<h2>\u5173\u4e8e Shopify SEO \u7684\u7ed3\u8bba<\/h2>\n<p>Shopify 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class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Shopify SEO \u7ec8\u6781\u6307\u5357<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":2748,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"footnotes":""},"class_list":["post-2734","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/pages\/2734"}],"collection":[{"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/comments?post=2734"}],"version-history":[{"count":0,"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/pages\/2734\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/media\/2748"}],"wp:attachment":[{"href":"https:\/\/eastdigi.com\/wp-json\/wp\/v2\/media?parent=2734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}